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Out of Home industry has always been categorised as a supporting medium for television; however, it has gained more popularity amongst advertisers after the two-minute ad...
By Ramanujam Sridhar It’s that time of year when we reflect on the old year, As an avid television viewer (and may my tribe flourish), I...
In 2009 when MSM India CEO Kunal Dasgupta resigned suddenly, industry insiders were betting that the COO NP Singh would take over. But that did not...
India’s cable TV industry is about to enter into a pivotal year, probably the most important in its 20-year old year history. As it does so,...
Producing a television programme in India is strange business these days. A channel’s research and development team comes up with an idea/concept and asks a producer...
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