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Promotions signal focus on premium spirits, global expansion and homegrown leadership
New omnichannel format blends TV characters, storytelling and digital reach to boost engagement and affinity
Sony Pictures Networks India takes the hit singing show abroad, featuring Madhubanti Bagchi and star-studded performances
Bookings from 12 February to 10 March 2026 unlock USA trips and pitch moments
New structure aims to sharpen execution, accelerate transformation and drive client growth
