MAM
Sunil Chhetri endorsed ACwO’s launch smartwatch
Mumbai: Setting itself apart in a market that is cluttered with smartwatches that are generally unisex, ACwO today announces the launch of FwIT Play, created and #DesignedForWomen. While the average Indian woman’s wrist size ranges between 14 cm and 16 cm, most smartwatches do not keep this into consideration, along with design and aesthetics, leaving women with very limited choices.
Sunil Chhetri endorsed, fast-growing consumer-tech lifestyle brand, ACwO introduces FwIT Play, 1.75-inch Always-On Luxury Smartwatch with in-built SOS and Compass, and a square display that is #DesignedForHer. With a screen-to-bezel ratio of around 0.32, FwIT Play is aesthetically pleasing and is designed keeping in mind an average Indian woman’s wrist size which is in the range of 0.25 and 0.45. FwIT Play’s key SOS safety feature can be a lifesaver for women in potentially unsafe situations.
With 7 hallmark features, ACwO FwIT Play caters specifically to women’s needs, making it their true companion:
Designed For Her Safety: With SOS on her wrist, women can be assured that a smart guardian is always by their side. A quick tap on the watch discreetly sends emergency calls and activates a loud siren to deter unwanted attention or scare someone away.
Designed For Her Controls: Between work calls, errands, gym sessions, catching up with friends, and being constantly on the move, ACwO FwIT Play’s Smart Widget provides quick access to features women use most thus avoiding the hassle of digging through menus.
Designed For Her Health: This smartwatch goes beyond steps. It lets women take care of their health 24/7 with heart rate monitoring, blood oxygen monitoring, calorie calculations, and most importantly female health cycle. With all this data at your fingertips, ACwO FwIT Play empowers women to make informed choices about their health and well-being.
Designed For Her Convenience: The Dynamic Island Notification integrates seamlessly with iPhones. For instance, users can effortlessly control their favourite songs without the need to scroll.
Designed For Her Lifestyle: With over 100 sports modes in FwIT Play, users can accurately track their progress, helping them stay motivated and celebrate every fitness milestone.
Designed For Her Vibe: ACwO FwIT Play is designed with a sophisticated aesthetic that complements women’s style, no matter the occasion. Whether it is leading a meeting or a social event, ACwO FwIT Play only adds to one’s confidence.
Designed For Her Looks: FwIT Play smartwatches watch faces reflect a modern women’s ever-evolving style. Users can choose from a variety of customisable watch faces to match their mood, outfit, or occasion. From sporty to elegant, there’s a perfect face to complement every style.
Celebrating the launch of the FwIT Play, an ACwO spokesperson expressed views saying, “We’re thrilled to introduce FwIT Play, India’s first #DesignedForHer luxury smartwatch for women. For us, it’s more than just tech; it’s a celebration of womanhood. The FwIT Play is packed with features that help women take charge of their lives, including a discreet SOS function that can provide critical assistance in moments of need. This, along with the stylish design and fitness tracking features, empowers women to stay safe, achieve their goals, and live life to the fullest. This launch reflects our commitment to creating products that cater to the unique needs and aspirations of women.”
Uniquely positioned, ACwO FwIT Play goes beyond the existing unisex smartwatches with a one-size-fits-all approach.
The ACwO FwIT Play Smartwatch isn’t just a smartwatch; it’s a reflection of the women who are bold, fearless, and modern. The ACwO FwIT Play empowers them to feel secure, stay connected, prioritise their health, and achieve goals – all while looking fabulous.
Currently available at an introductory price of Rs 3,499, ACwO FwIT Play is available on acwo.com, ONDC, Tata CLiQ, Snapdeal and other leading e-commerce platforms.
Building long-term wealth through compounding is a gradual process. In the early stages, it may feel like your investment corpus isn’t growing significantly. However, over time, the magic of compounding begins to show its effect. Investing requires consistency and perseverance, especially since market fluctuations can test your patience.
Mutual Funds offer a convenient feature called the Systematic Investment Plan (SIP), which allows you to invest a fixed amount at regular intervals, ensuring continuity in your investment journey. SIPs can be tailored to suit any financial goal—short-term, medium-term, or long-term.
What is a Systematic Investment Plan (SIP)?
A SIP is a method of investing in open-ended mutual funds by selecting a fixed amount and a preferred date for investment. You can start with as little as Rs 500 or Rs 250 per month (known as a Choti SIP), with no upper limit. SIPs are flexible—you can pause, modify, or stop them as needed, subject to fund house terms.
Many mutual funds also offer a Top-Up SIP option, allowing you to increase your SIP amount annually by a fixed percentage. This helps you accelerate your savings and reach your financial goals sooner.
How Does a SIP Work?
SIP investing is simple and automated. Once you set up a mandate, the chosen amount is deducted from your registered bank account and invested in the selected fund.
Key Benefits of SIP Investing
• Automated monthly investments
• Benefit from rupee cost averaging during market volatility
• Flexibility to change SIP date, amount, pause or cancel
• No need to time the market
• Participate in both market upsides and downsides
Things to Consider Before Starting Your First SIP
Before starting a SIP:
• Define your financial goals and timeline
• Assess your risk appetite
• Decide on asset allocation (equity, debt, gold, international funds, REITs, etc.)
• Choose suitable mutual funds based on your allocation
• Use SIP calculators to determine the monthly investment needed to reach your goal
Building Wealth the Simple Way
For new investors, SIPs offer a disciplined and convenient way to invest toward life goals. With a wide range of mutual fund schemes available, selecting the right fund is key to building a strong portfolio. If you’re unsure where to begin, consult a financial advisor for guidance.
FAQs
Are SIPs better than one-time investing?
Equity markets tend to be volatile. Hence, SIP offers the benefit of rupee cost averaging. This ensures that you get more units when the markets fall and less units when it rises, thereby averaging the cost per unit of your investment. In fact, SIP may reduce the risk of timing the market so that your investment can benefit from volatile markets.
How does a SIP actually work for new investors?
A SIP works by investing a fixed amount in a mutual fund at regular intervals. Once the mandate is set up, the amount is automatically debited from your bank account and invested in the chosen fund, helping you invest in a disciplined manner without tracking market movements.
Should I pause my SIP when market is falling?
Investing through SIP when markets are falling helps you accumulate more mutual fund units. Every time the market falls, your SIP buys more units. In case of negative returns, the loss you see is only notional, i.e., it will be real if you decide to sell off your holdings. Benefits of a SIP are seen over the long term when you keep investing regularly over different market cycles.
Can SIP investment be stopped and restarted later?
You can pause or stop your SIP at any time, subject to the terms of the fund house. The units you have already invested remain unaffected, and you can restart the SIP later based on your requirements.
How much amount should I invest through SIP?
The SIP amount should reflect your goals. Minimum investment amount to start a SIP may vary across Fund Houses.
What should be the ideal SIP date every month?
You can start a SIP on any day of the month, depending on the available options that vary across fund houses.
How long should I continue my SIP Investment?
Start an SIP with a financial goal in mind like buying a car or higher education of your child. The time to fulfil your financial goal should be the tenure of your SIP.
Can I make changes in my SIP investment later?
You can change the date of debit and frequency, modify the SIP amount, and also pause or stop your SIP, depending on the available options that vary across fund houses.
How do I begin?
Where you invest depends on your risk profile and investment horizon. You should consult a trusted financial advisor who can help you invest to plan for your life goals.
How can I achieve my goals using SIP?
Decide your financial goal and the amount of money you need to achieve it. Then, you can use a SIP calculator to find out the amount you will need to invest regularly to meet your financial goal.
Disclaimer:
1Past performance may or may not be sustained in future and is not a guarantee of any future returns.
Mutual Funds do not have a fixed rate of return and it is not possible to predict the rate of return.
Mutual Fund investments are subject to market risks, read all scheme related documents carefully.
This is part of an investor education and awareness initiative by PGIM India Mutual Fund.
