MAM
Gutenberg launches Singapore office
MUMBAI: Integrated digital marketing communications firm Gutenberg will launch its ninth office in Singapore, which will be strategically important for expanding into the Association of Southeast Asian (ASEAN) market.
Gutenberg founder and CEO Harjiv Singh says, “I am excited to launch our Singapore office. Singapore is truly a global digital hub with fantastic infrastructure and opportunities for expansion into ASEAN. We are also delighted to announce a new client Smarten Spaces, a Singapore-headquartered company focused on Artificial Intelligence-based smart communities and smart city solutions”.
Adding his reasons for the expansion, he says, “McKinsey, in a recent report, called the 10 member states of ASEAN an economic powerhouse. ASEAN’s 600 million people comprise one of the largest trading blocks in the world, and the rapid growth of its digital market will be an exciting business opportunity for us”.
Speaking on behalf of Gutenberg’s new client, Smarten Spaces, an artificial intelligence (AI) platform that helps real estate companies and enterprises globally digitise spaces and experiences that enhance performance and productivity, Smarten Spaces founder and CEO Dinesh Malkani expressed his delight at Gutenberg’s expansion to the ASEAN market. He mentions, “Smarten Spaces partnered with Gutenberg as we were looking for a global integrated marketing communications firm that brought industry expertise around AI, a strong global footprint and marketing experts who understand how to build our brand”.
With 70 per cent of the population under the age of 40, ASEAN’s GDP is expected to have rapid growth in the coming decade from its current US$ 2.3 trillion. Economic growth will be accompanied by strong growth in the digital sector. The digital market in ASEAN is estimated to grow to more than US$ 200 billion by 2025.
With the launch of its new office, Gutenberg brings its global branding initiative, “Global Storytelling Series” to Singapore. There will be a panel discussion with CEOs on “Leadership and Storytelling in a Digital World”
Brands
Origen Realty names Preeti Rai as president- sales & strategy
Veteran hire signals push into Gurugram market with growth ambitions
GURUGRAM: Origen Realty has appointed Preeti Rai as president for sales and strategy, as the company gears up to enter the competitive Gurugram property market.
The move brings in a seasoned industry hand with over two decades of experience across residential and commercial real estate. In her new role, she will lead the company’s sales operations and go-to-market strategy, with a focus on building a strong foothold in Gurugram and driving early momentum.
Origen Realty management said the appointment marks a key milestone in its expansion plans. Origen Realty management said the hire will help sharpen execution and strengthen the company’s sales-led growth strategy as it steps into a new market.
Preeti Rai said, “I look forward to being part of Origen Realty at a pivotal stage in its journey and contributing to building a strong presence in the Gurugram market.”
Before joining Origen Realty, she served as senior vice president for sales and marketing at Elan Group. Her career also includes stints at major developers such as DLF Universal Ltd, Today Homes and Infrastructure, Paras Buildtech Pvt Ltd and Ambience Infrastructure Ltd, where she built expertise across channel sales, leasing, and end-to-end deal execution.
Known for her focus on strategy and team leadership, Rai is expected to play a central role in shaping Origen Realty’s market positioning and sales ecosystem in the region.
As Gurugram’s real estate market continues to attract fresh investments and new entrants, Origen Realty’s latest leadership hire signals its intent to compete with a clear, sales-driven playbook.
