MAM
McCann terminates global CCO Jeremy Perrot
MUMBAI: Based on employee complaints for violating the company’s code of conduct, McCann Health’s global chief creative officer Jeremy Perrott has been terminated. This marks the second termination of a prominent global industry figure this week based on employee complaints, following Ogilvy’s firing of Tham Khai Meng.
A person with knowledge of the matter said the complaint surrounded allegations of “offensive and inappropriate language”, according to Campaign India.
Perrott has been with the Interpublic Group company for nearly three decades was let go in the days leading up to the 2018 Cannes Lions International Festival of Creativity.
A statement from McCann reads, “We received a complaint about a violation of our Code of Conduct by McCann Health’s Jeremy Perrott. As a result, following an investigation, he is no longer with the company.
“Our foremost priority is to foster a workplace where people are respected and valued, and importantly, an environment where people feel safe and protected to come forward to report actions that run counter to our values and code of conduct,” the company added.
McCann Health is in the process of replacing Perrott. Other members of his former leadership team are taking on his responsibilities in the interim.
Brands
Sony Pictures Networks India names Shruti Aneja as lead – agency partnerships & key network initiatives
Aneja takes charge to deepen agency ties and boost revenue across Spni channels
MUMBAI: Sony Pictures Networks India has appointed Shruti Aneja as lead – agency partnerships, signalling a fresh focus on closer collaboration with advertising agencies and a sharper push for revenue growth across its channel portfolio.
In her new role, Aneja will chart strategic engagement with agencies, unlock new revenue streams, and nurture long-term partnerships. Her mission includes driving sales performance, adding value for clients, and delivering inventive solutions for advertisers — cementing Spni’s position as a preferred media partner.
Aneja brings over 12 years of experience with Spni, having risen through the ranks from manager to associate vice president. She has led high-performing sales teams across key clusters including sony hindi gec, free-to-air channels, and english entertainment channels like pix, axn and bbc earth.
Her track record includes driving integrated ad sales for popular shows such as Celebrity MasterChef, Indian Idol and Superstar Singer, pioneering first-time brand integrations, and repositioning channels for maximum impact in both urban and rural markets.
Aneja’s approach combines content-first thinking with solution-led selling, focusing on empathy, insight and storytelling that resonates with audiences and brands alike. Colleagues praise her knack for building trust with agencies and clients while spotting innovative ways to convert ideas into revenue.
With this appointment, Spni aims to strengthen its agency relationships and continue delivering compelling advertising solutions that combine creativity with performance.
