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Easies by Killer Jeans with regards to their exclusive launch of water repellent and strain resistant clothing range

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MUMBAI: Easies by Killer, a brand name that is synonymous with innovative styles and design, has recently launched a new range of formal and casual clothing for men which is both water repellent and strain resistant. The latest launch features an exclusive in their Spring Summer (SS)’20 collection for their brand Easies, which was launched recently along with their other brands collection namely, Killer, LawmanPg3, Integriti and Desi Belle.

The new range has got good response, as most of clothing that is available is usually prone to strain either during work or travel or otherwise and there is no way to get rid of it easily, additionally it also helps conserve water as there are less chances of soiling one’s clothes. The collection is smart formals for young professionals.The collection uses a range of smart styles and colours which are super comfortable to fit in and lets you breathe easily. 

Upbeat about the launch of their new SS’20 collection, Mr.Kewalchand P Jain, Chairman and Managing Director said, “It is an extremely proud moment for us as a brand to have come so far and offer innovative solutions keeping in mind the Indian consumers’ daily needs and expectation from their clothing brand. We have gained immense trust over past three decades from our consumers who have trusted it and this is yet another leap forward by an Indian brand. We at KKCL believe in constantly doing better by coming up with new ideas and trends that will offer a new taste to our experimental customer. We are the only mainstream denim jeans brand which has launched water repellent and strain resistant range”. 

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Brands

Lululemon picks former Nike executive to be its next chief

Heidi O’Neill, who helped grow Nike into a $45 billion giant, will take the top job in September

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CANADA: Lululemon has found its next chief executive, and she comes with serious credentials. The athleisure giant named Heidi O’Neill as its new CEO on Wednesday, ending a search that has left the company running on interim leadership since earlier this year. O’Neill will take charge on September 8, 2026, based out of Vancouver, and will join the board on the same day.

O’Neill brings more than three decades of experience across performance apparel, footwear and sport. The bulk of that time was spent at Nike, where she was a central figure in one of corporate sport’s great growth stories, helping take the company from a $9 billion business to a $45 billion global powerhouse. She oversaw product pipelines, brand strategy and consumer connections, and played a significant role in shaping how Nike spoke to athletes around the world. Earlier in her career, she worked in marketing for the Dockers brand at Levi Strauss. She also brings boardroom experience from Spotify Technology, Hyatt Hotels and Lithia and Driveway.

The board was unequivocal in its enthusiasm. “We selected Heidi because of the breadth of her experience, her demonstrated success delivering breakthrough ideas and initiatives at scale, and her ability to be a knowledgeable change and growth agent,” said Marti Morfitt, executive chair of Lululemon’s board.

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O’Neill, for her part, was bullish. “Lululemon is an iconic brand with something rare: genuine guest love, a product ethos rooted in innovation, and a global platform still in the early stages of its potential,” she said. “My job will be to accelerate product breakthroughs, deepen the brand’s cultural relevance, and unlock growth in markets around the world.”

Until she arrives, Meghan Frank and André Maestrini will continue as interim co-CEOs, before returning to their previous senior leadership roles once O’Neill steps in.

Lululemon is betting that a Nike veteran who helped build one of the world’s most powerful sports brands can do something similar for an athleisure label that has genuine love from its customers but is still chasing its full global potential. O’Neill has done it before at scale. The question now is whether she can do it again.

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