Brands
Warburg Pincus promotes Hemant Mundra to MD
MUMBAI: He’s been given a leg up at private equity firm Warburg Pincus. Hemant Mundra who was principal at the firm has been elevated to managing director as of the new year.
Hemant has worked over a decade in private equity across varied sectors including financial services, healthcare, consumer and auto components with a primary focus on financial services. He is on the board of several companies including Avanse Financial Services, Vistaar Finance, Shriram Housing Finance and Parksons Packaging.
The chemical engineering B. tech from the Indian Institute of Technology Mumbai went on to qualify as a US certified financial analyst and then did his MBA in finance from IIM Ahmedabad between 2012-2014. Rothschild hired him as an analyst between April 2011 and May 2012, following which he joined IIM-A and did his financial . MBA.
He joined Kedaara Capital in March 2014 and rose to become a senior associate, Warburg Pincus called and he joined as vice-president in November 2017.
In between he had super short stints at Reliance, Essar, Deloitte, and Morgan Stanley.
Brands
Faber-Castell India appoints Sunaina Haldar as director – marketing
With stints at Tata, SleepyCat and ADF Foods under her belt, Haldar is primed to redraw Faber-Castell’s brand story
MUMBAI: Faber-Castell India has poached Sunaina Haldar from ADF Foods, appointing her director – marketing as the German stationery brand looks to muscle up in a category that is rapidly reinventing itself around creativity and self-expression.
Haldar hit the ground running. “My first couple of weeks have been incredibly energising, understanding consumers, visiting markets, engaging with retailers and immersing myself into the world of Faber-Castell Group,” she said.
She arrives with considerable firepower. At ADF Foods, Haldar ran marketing across India and international markets for a portfolio spanning Ashoka, Aeroplane, Camel and ADF Soul. Before that, she was vice-president – marketing at direct-to-consumer mattress brand SleepyCat, where she helmed brand, content and performance marketing. Her résumé also includes a stint leading marketing, new product development and CRM for Tata SmartFoodz at Tata Consumer Products, no small proving ground.
Between corporate roles, Haldar also operated as a fractional CMO for early-stage startups, building marketing strategy and operational structures from scratch, a signal that she knows how to move fast with limited resources.
With 18 years straddling FMCG, D2C and the startup world, Haldar now takes the reins at a brand that has long owned the classroom but is clearly hungry for the living room. In a stationery market where the pencil has become a lifestyle statement, Faber-Castell has picked someone who knows exactly how to sell that story.
