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Sun TV Network revenue at Rs 810.10 crore in Q1 FY22

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Mumbai: Sun TV Network Ltd, reported revenue growth of 34 per cent (including IPL) at Rs 810.10 crore for the quarter ending 30 June compared to the corresponding quarter last year. The media company reported 93 per cent growth in advertising revenues at Rs 243.66 crore and profit after tax of 389.76 crore up by 38 per cent. EBITDA for the quarter stood at 484.97 crore up by 19 per cent.

The company reported 23.5 million paid subscribers for its OTT platform Sun NXT at the end of the quarter, mostly driven by its telecom distribution partnerships.

Sun TV is one of the largest television broadcasters in India. It operates satellite television channels across five languages of Tamil, Telugu, Kannada, Malayalam and Bangla, airs FM radio stations across India, owns the SunRisers Hyderabad cricket franchise of the Indian Premier League and the digital OTT platform Sun NXT.

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“The most important change that has happened in the current quarter ended 30 June is the change in the estimation of the useful life of our movies. As you know, we’ve been amortising it in full in the past. Now, beginning this year, we would amortise them over a useful life of four years, whereby 30 per cent reach will be written off in the first two years and 20 per cent reach in the last two years. As a result, our depreciation and amortisation chart are lower by Rs 70 crore. Though, it will have an effect for the first year, it will normalise over time. This is in line with the global best practice. Almost all the media companies which have huge investments in content and which content is used over foreseeable future, adopt time periods which are comparable to what we have implemented with an accelerated charge happening in the first half and a normal charge in the second half” Sun TV Network Ltd, managing director, R Maheshkumar said.

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News Broadcasting

Times Network to air JVC Exit Poll across 5 regions on April 29

Four-hour broadcast spans states and Puducherry with data-led analysis

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MUMBAI: Times Network is set to roll out what it calls one of its most expansive election programming efforts yet, culminating in the JVC Exit Poll on 29 April, with a multi-hour broadcast spanning key poll-bound regions.

The exit poll will air across Times Now and Times Now Navbharat, beginning at 5pm and 4pm respectively. Co-powered by Vedanta and Jindal Stainless, the programming aims to combine on-ground reportage with data-driven projections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry.

The network has deployed over 50 journalists across these regions, gathering voter sentiment and local insights in the run-up to polling. The effort builds on its ongoing election formats such as Election Yatra and Election Premier League, which have tracked campaign narratives and community-level issues.

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In parallel, Times Now Navbharat has focused on constituency-level reporting in West Bengal through its Jan Gan ka Mann series, capturing voter opinions across diverse segments.

The coverage has also featured interviews with prominent political leaders. Kerala chief minister Pinarayi Vijayan and Congress leaders Ramesh Chennithala and V D Satheesan have appeared on the network’s election specials. From Tamil Nadu, voices including deputy chief minister Udhayanidhi Stalin, DMK MP Dayanidhi Maran, BJP leader K Annamalai and NTK’s Seeman have also featured in discussions.

On the day of the exit poll, the network’s primetime anchors, including Navika Kumar, Zakka Jacob and Sumit Awasthi, will lead the coverage. They will be joined by a panel of political analysts, psephologists and senior journalists offering real-time insights and interpretation of trends.

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The programming will integrate grassroots reportage with analytics from the JVC Exit Poll, aiming to give viewers an early sense of electoral outcomes ahead of the official results on 4 May.

With its combined English and Hindi broadcast reach, Times Network is positioning this effort as a comprehensive look at voter sentiment, blending field reporting, data and debate to decode what could lie ahead when the final mandate is revealed.

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