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AFAA elects Srinivasan Swamy as chairman

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Mumbai: The Asian Federation of Advertising Associations (AFAA) has elected Srinivasan Swamy as its chairman for a term of four years, at its general body meeting held on Tuesday.

Swamy, a doyen of advertising and the chairman of R K Swamy Hansa Group, has held leadership positions in many industry bodies at a national and global level. He has been International Advertising Association (IAA) chairman and world president, Confederation of Asian Advertising Agency Associations (CAAAA) chairman, Advertising Agencies Association of India (AAAI) president, IAA India Chapter, Advertising Standards Council of India (ASCI) chairman, All India Management  Association (AIMA) president, to name a few.

“This is a privilege not just for me but for the Indian marcomm community at large. The AFAA not just hosts the prestigious AdAsia conference, but is also connected with AdStars, and runs the widely acclaimed FastTrack program where young professionals are trained and transformed in a three-day program,” said Swamy. “I look forward to making a meaningful contribution to the communications industry in Asia, as well as seeing how AFAA can work along with other global industry Associations and further the cause of professionalism.”

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India gave AFAA two distinguished Chairmen in the past – Gautam Rakshit and Pradeep Guha.

AFAA is represented in India by the Advertising Council of India (ACI) whose members are The Advertising Club, Advertising Agencies Association of India, the India Chapter of International Advertising Association, Indian Broadcasting and Digital Association, and the Indian Society of Advertisers.

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Brands

Metro Brands names Harshvardhan Chauhan chief marketing officer

Veteran marketer to drive brand, consumer and digital strategy

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INDIA: Metro Brands Limited appointed Harshvardhan Chauhan as chief marketing officer and senior management personnel, as the footwear retailer sharpens its focus on brand building and omnichannel expansion.

In his new role, Chauhan will oversee the company’s marketing strategy, brand positioning and consumer engagement initiatives, supporting Metro Brands’ efforts to scale its retail and digital presence.

Chauhan brings more than 20 years of experience across retail, FMCG and digital transformation. He previously held leadership roles at Trident Group India, RP Sanjiv Goenka Group and DLF Limited.

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Beyond corporate roles, Chauhan is the founding visionary of Bharat YEF and the author of NOBODY CARES ABOUT YOUR BRAND, reflecting his emphasis on brand-led growth and innovation.

The appointment comes as Metro Brands steps up investments in customer experience, digital engagement and scale-led growth in an increasingly competitive retail market.

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