MAM
AAAI announces contest to redesign its logo
Mumbai: The Advertising Agencies Association of India (AAAI) on Tuesday announced a contest to redesign its logo to reflect the future of advertising and recast the descriptor ‘Advertising Agencies Association of India’ so as to showcase the evolving larger world of marketing communications. The contest is open to all creative individuals and advertising agencies.
The association also emphasised that the acronym AAAI (the three As of I) has a rich legacy and a fabulous brand recall which it does not want to tamper with.
AAAI also announced that the winner of the contest will be given a cash prize of Rs one lakh along with an all-expenses-paid trip for a team of two to attend Goafest 2022, which is scheduled between 5-7 May in Goa.
FCB Group India Group chairman and chairman of this contest Rohit Ohri said, ‘The advertising industry is facing its biggest transformation ever. The key question is not whether advertising will change, but how radically it will do so. It is high time that the AAAI identity changes to reflect this new direction being taken by the industry.”
“The present AAAI logo was designed in 2005, since then advertising has undergone a sea change and it is high time that we allow the next generation to take AAAI’s identity into the future,” AAAI president Anupriya Acharya said. “Keeping this in view, it was felt that AAAI should also forge a new identity which would reflect the current and future direction that the industry is taking.”
The last date for receiving entries of the designs is 15 April, said the statement.
MAM
Shah Raza returns full-time as NDTV national revenue head – government
Raza resumes leadership in government sales after a brief part-time stint
NEW DELHI: Shah Raza has resumed his full-time role as national revenue head – government at NDTV, after working part-time for a few months due to personal commitments.
Raza has been with NDTV since 2013, overseeing government sales across India. He brings extensive experience in media and broadcast, having previously served as vice president at TV18 Broadcast Limited, account director at IBN 18, and senior manager at Bennett Coleman & Co. Ltd. (Times Group).
A graduate of Aligarh Muslim University with an MBA, Raza has spent over a decade building a strong track record in government sales and driving NDTV’s revenue growth.
With his return to full-time responsibilities, Raza will continue to lead NDTV’s efforts in government sales, combining long-standing experience with an understanding of the evolving media landscape.
