News Broadcasting
“Entrepreneurs need to establish unique solutions in the marketplace” says N. R. Narayana Murthy
Mumbai: The ABP Network’s “Ideas of India” Summit 2023 was discussing the topic of “A New Corporate Culture, The Leader’s Guide.” The summit has brought together policymakers, cultural ambassadors, industry experts, celebrities, and business leaders to discuss the critical role of India during the global churn and changing dynamics. ABP Network is a multi-language channel reaching 535 million individuals in India therefore this summit provides one of the biggest platforms for the brightest minds across various sectors to express their views.
“Today the funding has dried up therefore our entrepreneurs need to realize that the threshold for obtaining funding has been raised and now entrepreneurs need to establish unique solutions in the marketplace. Once it is established, there will be enough venture capitalists interested to look at those ideas,” said Infosys co-founder and former chairman, N. R. Narayana Murthy.
He further added, “An idea which has true value in India and is handled by the entrepreneurs who have the desire to control the cost, they will soon reach a positive cash flow situation.”
Speaking at the second edition of “Ideas of India” Summit, Murthy said, “The only instrument a country has to enhance for the prosperity of the country or to improve the income of its citizens is to work hard, to show discipline, have high aspiration, imbibe some values and perform because performance leads to recognition and that leads to respect and that further leads to economic power. Economic power is the foundation of all other powers. If you do economically well as a nation then you will eventually be powerful. So, youngsters should realize that performance is the only instrument they have.”
Speaking on India education, Murthy said, “I would say from my own experience of having worked with about 150 thousand employees that there are probably top 10 to 20 per cent of the students who are smart, bright and they fit in very quickly and very easily. But the majority of the students coming out of the Indian education system are exam-oriented, they have been brought up on the staple diet of coaching classes they do not study throughout the year, they wake up and in the examination, they come in and solve some problems and they forget about it. These youngsters need a lot of internal coaching before they become employable.”
On organisation culture, he said “If you want to build a culture of an organization, that culture building is only possible if we all come together in physical form so I am not enthusiastic about working from home. Moonlighting is unethical, you cannot be part of two Institutions because there may be classified information that may go from company A to company B.”
News Broadcasting
CNN-News18 rolls out Battle for the States ahead of key polls
Multi-format election coverage tracks voter mood across five battleground states
NEW DELHI: CNN-News18 has launched a special election programming initiative titled Battle for the States, as India gears up for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry.
Built around the theme ‘Road to Power’, the multi-format coverage aims to follow the entire electoral journey, from campaigning and polling to results and government formation. The network is leaning into on-ground reportage and data-backed storytelling to decode voter sentiment across regions where local issues often shape the narrative.
The programming line-up includes ‘Vote Tracker’, a three-part series developed in collaboration with survey agency Vote Vibe. The show blends survey insights with expert commentary and field reporting, using augmented reality graphics to present complex electoral data such as vote share, seat projections and leadership preferences in a more accessible format. It will air every Monday evening until April 6.
Adding a cultural lens to political reporting is ‘So Saree!’, a ground-driven segment where women anchors travel across constituencies dressed in traditional handwoven sarees from each state. The format uses attire as a storytelling device, highlighting regional identity while capturing grassroots voices.
Meanwhile, ‘Unfiltered Kaapi’ and ‘Chai-Niti’ bring a more conversational tone, drawing inspiration from everyday political discussions in tea stalls and coffee corners. These segments aim to break down key issues through candid, fast-paced exchanges between anchors and reporters, tailored to regional sensibilities.
For viewers seeking deeper insights, the weekend docuseries ‘Reporters Project’ takes a longer view, with correspondents travelling across constituencies to map voter concerns and political shifts on the ground.
“Elections are about people, their aspirations, identities and the issues that matter to them, and every state tells a different story,” said CNN-News18 editorial affairs director Rahul Shivshankar. He added that the initiative focuses on understanding “the sentiment on the ground and what’s driving voter choices”.
Echoing the emphasis on credibility, Network18 CEO – English and business news Smriti Mehra said the network aims to combine on-ground reporting with data-led insights to deliver clear and timely coverage as the elections unfold.
With a mix of data, culture and grassroots reporting, CNN-News18 is positioning Battle for the States as a comprehensive window into one of India’s most closely watched electoral cycles, where every vote carries a story waiting to be told.









