iWorld
Knorish launches FunnelsGPT for content creators
Mumbai: Knorish, a creator monetization platform, has announced the launch of the world’s first AI-powered FunnelsGPT, which is specially designed for content creators, helping them in creating better and quicker content and copy for social media, landing pages or online ads. Knorish is building the world’s most convenient platform for creator monetisation through a sales funnel for online courses, webinars and memberships. In Oct ’22, the startup raised a Pre-Series A extension round from Silverneedle Ventures and other marquee investors. Knorish is building the world’s most convenient platform for creator monetisation through a sales funnel for online courses, webinars and memberships.
Studies show that back in 2020, the global online learning industry was worth $197 billion, which is estimated to grow to $840 billion by 2030. Powered by predictive generative text-based AI technologies, FunnelsGPT provides course creators with high-conversion landing page content, captivating social media posts, and compelling ad copies to strengthen their online presence and improve conversion rates. With the power of AI, Funnels GPT can scour through millions of content pieces and give outstanding responses in seconds. With all-natural language processing tools and other GPTs, the tool is not meant for original academic research. It supports course creators to write better content for marketing and promoting their coaching businesses online.
One of the active users of Funnels GPT, Sanjeev Kapoor, an Indian celebrity chef said, “FunnelsGPT is a brilliant opportunity to create highly engaging and effective content for any online business. The AI-powered tool has also enabled the team at Sanjeev Kapoor Academy to craft compelling and persuasive copy and content that has helped us convert more prospects into active learners.”
“FunnelsGPT is a game-changer for content creators. It will help our users to create more compelling and effective content without spending hours brainstorming and writing,” said Knorish CEO & founder Kinner N Sacchdev. He further commented, “With FunnelsGPT, our users can focus on what they do best – sharing their expertise with the world – while our AI tool will help them grow their coaching business faster with more precise and effective copy & content.”
On the development, an Investor of Knorish, Silverneedle Ventures founder & managing partner Ajay Jain said, “The amazing thing about Knorish founders is they want to stay ahead of the curve. FunnelsGPT is another step towards that. We are entering an era where AI is becoming creative & the marriage of the content guys with deeper technology would ensure overall quality improvement. This can really help Knorish’s overall business growth & set trends in the market.”
“At Knorish, we see FunnelsGPT as the most intelligent collaborator that helps you overcome a big hindrance in writing great content – Creativity. The tool gives you specific high-quality responses based on the prompts you use. So, in essence, it acts as an excellent writing coach helping you craft better content by adding flavour on top of your existing ideas,” said Knorish co-founder & CBO Rakhi Wadhwa.
iWorld
Meta plans 8,000 layoffs in new AI-led restructuring wave
First phase from May 20 may cut 10 per cent workforce amid AI pivot.
MUMBAI: At Meta, the future may be artificial but the cuts are very real. The social media giant is reportedly preparing a fresh round of layoffs, with an initial wave expected to impact around 8,000 employees as it doubles down on its artificial intelligence ambitions. According to a Reuters report, the first phase of job cuts is slated to begin on May 20, targeting roughly 10 per cent of Meta’s global workforce. With nearly 79,000 employees on its rolls as of December 31, the move marks one of the company’s most significant workforce reductions in recent years.
And this may only be the beginning. Sources indicate that additional layoffs are being planned for the second half of the year, although the scale and timing remain fluid, likely to be shaped by how Meta’s AI capabilities evolve in the coming months. Earlier reports had suggested that total cuts in 2026 could reach 20 per cent or more of its workforce.
The restructuring comes as chief executive Mark Zuckerberg continues to steer the company towards an AI-first operating model, committing hundreds of billions of dollars to the transition. Internally, this shift is already visible: teams within Reality Labs have been reorganised, engineers have been moved into a newly formed Applied AI unit, and a Meta Small Business division has been created to align with broader structural changes.
The trend is hardly isolated. Across the tech sector, companies are trimming headcount while investing aggressively in automation. Amazon, for instance, has reportedly cut around 30,000 corporate roles nearly 10 per cent of its white-collar workforce citing efficiency gains driven by AI. Data from Layoffs.fyi shows over 73,000 tech employees have already lost jobs this year, compared with 153,000 in all of 2024.
For Meta, the move echoes its earlier “year of efficiency” in 2022–23, when about 21,000 roles were eliminated amid slowing growth and market pressures. This time, however, the backdrop is different. The company is financially stronger, generating over $200 billion in revenue and $60 billion in profit last year, with shares up 3.68 per cent year-to-date though still below last summer’s peak.
That contrast underlines the shift underway. These layoffs are less about survival and more about reinvention. As Meta restructures itself around AI from autonomous coding agents to advanced machine learning systems, the question is no longer whether the company will change, but how many roles will be left unchanged when it does.
