Brands
Tata Soulfull stirs up oats aisle with Misal and Gondhoraj flavours
NATIONAL: Trust Tata Soulfull to put the “oat” in “desi favourite”. The brand has rolled out two new masala oats plus variants that blend local flavour with modern convenience, giving India’s snackers something both nostalgic and nifty.
The launches, Masst Misal for the west and Gondhoraj Chilli for the east, extend the brand’s millet-powered range. Each variant carries 25 per cent millets and the line’s trademark non-sticky texture, aimed at consumers who want full flavour without the fuss.
Masst Misal is a nod to Maharashtra’s beloved Misal, that fiery bowlful that is less dish and more devotion. Tata Soulfull has recreated the signature masala hit in a lighter, oat-and-millet avatar that cooks in four minutes. The launch will focus on Maharashtra and Gujarat with a lively regional campaign built around food bloggers, festival sampling and in-store theatrics. The tagline, “non-sticky masst, misal swaad jabardasth”, keeps the tone street-smart and spirited.
In the east, the brand has tapped into Bengal’s most cherished aroma with Gondhoraj Chilli, which pairs the citrusy Gondhoraj lime with a subtle chilli warmth. Made for West Bengal, the variant keeps the range’s emphasis on fibre, speed and texture. Sampling across markets, offices and neighbourhood gatherings will drive the rollout alongside a creative campaign steeped in local cues. Its tagline, “non-sticky moja, gondhoraj chilli swaad-er raja”, aims for cheerful familiarity.
Tata Soulfull CMO Rasika Prashant, said the flavours were designed to capture the “soul of local favourites” in formats suited to today’s rushed routines. Misal carries the energy of the streets and Gondhoraj brings a hit of home, she noted, adding that comfort foods need not demand long cooking sessions.
With these launches, Tata Soulfull continues its pitch for regionally rooted, flavour-forward convenience foods, promising snacks that are quick, wholesome and packed with local character.
Brands
Maharashtra panel orders Lodha to refund Rs 5 crore to homebuyers
Consumer court flags unfair practices in long-running property dispute case
MUMBAI: In a sharp rebuke to one of India’s biggest real estate players, the Maharashtra State Consumer Disputes Redressal Commission has directed Macrotech Developers to refund nearly Rs 5 crore to a senior citizen couple, Uttam and Anindita Chatterjee. The ruling, delivered on March 13, 2026, calls out the developer for “deficiency in service” and “unfair trade practices”, bringing closure to a dispute that has stretched over a decade.
The case traces back to 2015, when the couple booked a 3-BHK flat at World Towers in Lower Parel for Rs 12.22 crore, with possession promised within a year. What followed was a series of changes that complicated matters. After deciding to exit the project, they were persuaded to shift to a 4-BHK in another development priced at Rs 8 crore, with delivery scheduled for 2018. However, within months, the price was allegedly increased to Rs 10 crore. After demonetisation reshaped the market, similar flats were reportedly being offered at lower prices, but the couple were not given the benefit.
Despite paying over Rs 2.83 crore, the couple neither received possession nor clarity. Instead, in 2018, the developer unilaterally cancelled the booking, retained part of the amount as earnest money, and argued that the buyers were investors rather than consumers. The commission rejected this claim, observing that casual references to “investment” do not take away consumer rights when the purchase intent is residential.
The bench also held that the developer could not penalise buyers for payment delays while failing to meet its own delivery commitments. It noted the lack of formal documentation for revised terms and termed the prolonged retention of funds without delivering a home as exploitative.
As part of its order, the commission directed the developer to refund Rs 2.83 crore paid by the couple, along with interest at 10 per cent per annum, amounting to around Rs 2.12 crore. In addition, Rs 1 lakh has been awarded for mental agony and Rs 50,000 towards litigation costs, taking the total payout to over Rs 5 crore. The developer has been asked to comply within two months.
For now, the ruling serves as a reminder that in real estate, shifting terms and delayed promises can carry a significant cost.
