MAM
Talking Point Communications joins Global PR Network Iprex to go worldwide
NEW DELHI: Talking Point Communications, part of the IJCP Group, has joined Iprex, a worldwide network of independent communications and marketing agencies. The move opens doors for the firm to collaborate across North America, Europe, the Middle East and Asia Pacific, helping clients tell their stories seamlessly across borders while keeping local flavour intact.
The agency, which offers services from public relations and reputation management to digital campaigns, content creation, film production and events, now gains access to a global playground of expertise. Within the IJCP Group, Talking Point works alongside Red Comet Films, IJCP Publications and Medtalks, blending strategic communications with content and filmmaking capabilities.
In India, Talking Point’s client roster reads like a who’s who: leading e-commerce platforms, healthcare and pharmaceutical brands, FMCG giants, venture capital firms, SaaS companies, lifestyle and travel brands, NGOs and more.
Talking Point Communications founder Naina Aggarwal Ahuja said, “As organisations spread across borders, communications needs to travel with them. Joining Iprex lets us coordinate global narratives while staying rooted locally, ensuring stories are clear, consistent and impactful.”
Iprex global president Ann-Marie O’Sullivan added, “We seek partners who bring both local insight and a collaborative mindset. Talking Point strengthens our presence and adds depth to the expertise our clients can tap into worldwide.”
Evolving from a traditional PR network, Iprex now offers partners shared knowledge, specialised capabilities and collaborative resources to tackle complex communication challenges across markets. For Talking Point, it’s a ticket to take Indian creativity global, without losing touch with homegrown nuance.
Brands
Sealed with a Kiss Nykaa Posts Love at Palladium
Pink pop up at Phoenix Palladium runs 6 to 15 February 2026.
MUMBAI: Love is in the mail and this time it comes with lipstick. This Valentine’s season, Nykaa is swapping checkout counters for letter counters with the launch of its Nykaa Love Post Office, an immersive pop up at Phoenix Palladium Mall. Running from 6 February to 15 February 2026, the activation turns beauty shopping into something closer to a handwritten confession.
Set up opposite Uniqlo and next to PVR, the space trades bills for blush and parcels for poetry. Designed in soft pinks and Nykaa’s signature hues, the booth resembles a whimsical post office where shoppers can pen old school Valentine’s notes and drop them into a statement pink letter box at the centre of the installation.
From there, the brand plays cupid. The handwritten notes are paired with carefully chosen beauty gifts, transforming a routine purchase into a rom com style surprise.
The idea leans into the sentiment that Valentine’s Day is not reserved for couples alone. Visitors can write to a boyfriend or girlfriend, but also to a sibling, a best friend or a mother. A lipstick for your bestie, a glow kit for your partner or a self love treat for yourself all fit within the same pink envelope.
The pop up doubles up as a discovery playground, bringing together brands such as Nykaa Cosmetics, Nykaa Wanderlust, Kay Beauty, Dot and Key, Charlotte Tilbury, Supergoop, Sol De Janeiro, Tom Ford, Mac, e.l.f., YSL Beauty, Clinique, Laneige, Pixi and Wishcare. With heart motifs, dreamy décor and Instagram ready corners, the activation is as much about the picture as the purchase.
To sweeten the deal, Nykaa is offering Valentine’s exclusive Buy More Get More promotions, stacked discounts on existing deals and complimentary gifts on select purchases, nudging shoppers to indulge a little further.
Anchored in the theme This Valentine’s Day, Nykaa delivers love, the Love Post Office blends retail and ritual in a way that feels deliberately nostalgic. In a season dominated by instant messages and last minute deliveries, the brand is betting on the charm of pen, paper and a perfectly chosen beauty box.
For mall goers between 6 and 15 February 2026, the message is simple. Slow down, scribble something sweet and let love be posted the old fashioned way, with a little help from a pink letter box.
