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A winner All the Way

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The first episode of Jeeto Chappar Phaad Ke on 26 January 2001 clearly shows what sets Sony Entertainment Television apart from the rest of the programming pack in India – and namely major rival Zee TV. Additionally, it explains why Sony has been racing up the TRP charts.

It had entertainment, it had absorbing quizzing, it had the feeling of family, it had money and consumer durable giveaways and it had interesting twists to the format that has been made popular by Who Wants to be a millionaire? But the two stars of the show were our Virar ka chokra Govinda and the production values. He gyrated, he mimicked, he sang, he chanted poetry and prayers, he quizzed, he goaded participants, he guided them, he stood throughout the show while the participants sat – it was Govinda all the way in his burnt sienna suit.

Jeeto Chappar Phaad Ke – belongs to the genre of quiz game shows – but it did not have the sombre and serious feel that a Kaun Banega Crorepati (KBC) does. KBC, in fact, has begun to drag – despite AB. It is interesting – but it is not fun. Amitabh Bachchan, with no disrespect to him, comes across like the Grim Reaper waiting to grill contestants as compared to Govinda who is there to comfort them and cheer them on.

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There was no lock kiya jaye or fix kiya jaye – just a simple placing of a mohur when the contestant answered and finalised her answers. Also she had four friends to guide him/her along: Govinda, Sahi ya Galat (Right or Wrong), Janta Se Maang (Public question), and Chaar se do (Two from four). And the prizes to be won were limitless – not Rs 10 million, not Rs 100 million – but as much as can be won.    

On the production front (a pat on Mani Iyer’s Inhouse Productions’ back?), there were none of the wildly moving camera shots that a Sawal Dus Crore Ka had in its first episode. Nor the dark foreboding audiences that the Zee TV show did. The sets were a delight and helped build the show instead of being just appendages. Four overhead circle lights coming on and going crazy before every break. Some observers thought they were gaudy – a tad overdone. And yes the lighting can do with a little less of a yellow cast.

According to Dasgupta, what made the show interesting was the giveaways. “You get evidence that you are physically winning something. When Irvender got a Videocon AC and a Compaq computer, viewers could see that she acutally took home something. And that too at a price of Re 1 only,” he says.

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Additionally, the show was choc-a-bloc with advertising. However, the best part was how the time flew – one hardly got to know when the show got over. Actually, one was regrettably annoyed that it had run out of time.

If Govinda and the Sony programming team led by Kunal Dasgupta and Rekha Nigam can keep up the tempo, we could have another piece of programming history being written. Welcome to some heady days ahead!!! Yo!

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News Broadcasting

Network18 Q4 revenue grows 9.7 per cent, EBITDA at Rs 30 crore

PAT improves to Rs 306.6 crore, margins steady amid cost pressures.

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MUMBAI: Not all news is breaking, some of it is quietly improving. Network18 Media & Investments Limited appears to be doing just that, tightening losses and stabilising margins even as costs continue to weigh on the business. For FY26, the company reported revenue from operations of Rs 1,955.1 crore, up from Rs 1,896.2 crore in FY25, signalling modest top-line growth in a challenging media environment. Total income stood at Rs 1,978.2 crore, compared to Rs 1,913 crore a year earlier.

Profit after tax came in at Rs 306.6 crore for the year, a sharp turnaround from Rs 3,225.4 crore in FY25, largely reflecting the absence of large exceptional items that had inflated the previous year’s numbers. On a more comparable basis, the company’s operating performance showed signs of gradual stabilisation.

However, the quarterly picture remained under pressure. For the March quarter, Network18 reported a loss of Rs 53.1 crore, narrower than the Rs 98.1 crore loss in the same period last year, but still indicative of ongoing cost challenges.

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Expenses continued to track high. Total expenses for FY26 stood at Rs 2,235.7 crore, up from Rs 2,197.8 crore in FY25. Key cost heads included operational expenses of Rs 765.9 crore, employee benefits of Rs 475.9 crore, and marketing, distribution and promotional spends of Rs 427.1 crore, underlining the continued investment required to sustain reach and engagement.

At an operating level, margins remained under strain. Operating margin stood at 2.33 per cent for FY26, marginally higher than 1.77 per cent in FY25, while net profit margin remained negative at -13.02 per cent, though improved from -14.89 per cent.

On the balance sheet, total assets rose to Rs 8,957.6 crore as of 31 March 2026, from Rs 8,317.5 crore a year earlier. Equity strengthened to Rs 4,958.7 crore, while borrowings increased to Rs 3,112.8 crore, reflecting a higher reliance on debt to support operations.

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Cash flows told a mixed story. While financing activities generated Rs 83.9 crore, operating cash flow remained negative at Rs -24 crore, highlighting ongoing pressure on core cash generation. Cash and cash equivalents, however, improved to Rs 33.9 crore from Rs 1.8 crore.

The numbers point to a company in transition growing revenues, trimming losses, but still grappling with structural cost pressures. In a sector where scale often comes at a price, Network18 seems to be inching towards balance, one quarter at a time.

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