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Lipton brews ‘Jo Chaho Woh Pao’ contest for Taaza
BANGALORE: Tea brand Lipton Taaza claims to have given away over 25 lakh prizes in innovative consumer promotional campaigns. Through the Jo Chaho Woh Pao! offer conceived by HLL Lipton Taaza, the company launched a mass media campaign with extensive advertisements on leading television channels and newspapers and magazines across the country. To participate in this campaign, the consumer had to purchase a pack of Lipton Taaza and then search for a coupon inside. While most of these packs contained a coupon, denominations differed from pack to pack. Seven consumers hit the jackpot with the first prizes of the Jo Chaho, Woh Pao! campaign. In Delhi, the winners were given two minutes to pen down the items they desired from the master wish list of 35 attractive items. Prizes were sponsored by Lipton Taaza and included Hyundai Santro car, Rs 1,00,000 in cash, 20 tolas of gold, a diamond necklace, a computer, a foreign trip for two and a refrigerator. Besides this, Lipton Taaza has also planned to give away 1,500 diamond pendants as second prizes and over 50,000 free packs of the Lipton Taaza tea as third prizes. Also, gifts were guaranteed on purchase of almost all packs of 500 gms, 250 gms and 100 gms of Lipton Taaza, which included redemption offers as well as gold plated pendants.
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.
The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.
Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.
The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.
Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.
Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.
The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.
Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.
Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.
The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.
Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.
