Kids
Nick’s 7 years as No1 basic cable US network
NEW YORK: Nickelodeon has finished Q3 2002 — its most-watched quarter ever with total viewers – as the number one basic cable network among total viewers and kids aged between 2 and 11 in total day, extending its position at the top spot to seven years.
According to Nielsen Media Research for Q3 ’02 (7/1/02-9/29/02), Nickelodeon recorded its biggest audience levels for a quarter ever, delivering 1.8 million total viewers on a 24-hour basis – +six per cent over its prior-year average and +38 per cent of number-two-ranked Lifetime Television (1.3 million total viewers).
Among kids 2-11 in total day for Q3 ’02, Nick was number one with a 2.9 rating/21 share (926,000 average kid viewers)–consistent with prior-year levels. Among kids 6-11 in total day, Nickelodeon also finished first, posting a 2.9 rating/21 share (559,000 average kid viewers).
Last month ranked as the networks most-watched September ever among total viewers in total day. Nickelodeon finished first in total day for the month with 1.7 million total viewers, up 13 per cent over its prior-year level. Nick also was first with kids 2-11 in total day for the month, averaging a 2.7/21 share and delivering 840,000 average kid viewers. In prime time, Nick was third with 2.1 million total viewers up +11 per cent over prior year levels.
SpongeBob SquarePants surfaced in Q3 ’01 as broadcast and cable televisions number-one kids show and has held onto the top spot ever since. Averaging a 6.6/30 coverage rating and share for the quarter and delivering 2.1 million kids. SpongeBob improved last years time period average among kids 2-11 by +16 per cent in rating and by +17 per cent in delivery.
Since launching on 6 September, The Adventures of Jimmy Neutron, Boy Genius, has averaged a 7.6/31 rating and share (2.4 million average kid viewers) with kids 2-11, up 17 per cent in rating as compared to last year. The shows debut raked in record ratings for Nick, ranking as the networks highest-rated premiere in the its 23-year history. Jimmy Neutron erased the previous record, set by ChalkZone in March, by scoring a 9.3/33 rating and share (2.9 million kid viewers) among kids 2-11an increase of +37 per cent in rating over prior-year levels. With total viewers, Jimmy Neutron also ranks as the networks most-watched premiere ever, delivering 4.3 million persons 2+, 48 per cent more than the prior-year levels.
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
