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Lowe Worldwide board to meet for the first time in India on 15 November
MUMBAI: Recognizing the increasing influence of India in the world of advertising, the second ever meeting of the Lowe Worldwide Board under the new global management is scheduled in Mumbai from 15 – 17 November, 2005. This is the first time that Lowe Worldwide board is meeting in India.
Lowe Worldwide president and CEO, Tony Wright, will chair the inaugural session of the meeting.
The theme of the meeting ‘Reach without Compromise’ is inspired by the longer-term vision for Lowe Worldwide, which is rapidly acquiring the stature of the ‘Next Generation Growth Network’.
According to the new vision, the agency’s strategy is based on four key pillars: global network, brilliant creativity, holistic marketing solutions and people and operational leadership.
Earlier this year, Lowe Worldwide restructured its network into a Core Global Team, where the entire world is clustered into 12 Lighthouse units. Each of these units will manage countries in their areas of influence. Core Account Teams will service global clients like Unilever, Johnson & Johnson, Nestle, Novartis, General Motors, Electrolux, Nokia and so on.
As part of this structure introduced earlier this year, Lintas India stands tall as one of the 12 lighthouses covering South Asian countries like Pakistan, Sri Lanka and Bangladesh. The new structure works to eliminate bureaucratic systems and regional management; pools resources, talent and processes to deliver a leaner, more effective and cost-efficient best-in-class service to clients.
Lowe Worldwide has identified India, China, Latin America and Eastern Europe as the core components of its growth strategy going forward.
Among these priority areas, Lowe’s presence in India through Lintas India has had a history of success over the years. Lintas India has also evolved as a ‘Centre of Excellence’ and a model agency in the Lowe global system. It is, in this context, that the Global Management Board Meeting has been scheduled in India for a mutual sharing of experience against the backdrop of Planning sessions for 2006 and beyond.
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Kalyan Jewellers launches Nimah Collection campaign
New temple-inspired jewellery range stars Sreeleela and Kalyani Priyadarshan.
MUMBAI: Kalyan Jewellers has given temple jewellery a cinematic glow-up and this time, it’s sparkling with star power and storytelling. The leading jewellery brand has unveiled a new campaign for its Nimah Collection, directed by acclaimed filmmaker Priyadarshan and featuring brand ambassadors Sreeleela and Kalyani Priyadarshan. Built around the powerful idea of “A Legacy You Wear”, the campaign presents a cinematic celebration of India’s rich temple jewellery traditions, positioning them as timeless expressions of identity, strength, and artistry.
The film brings mythology and classical performance together in a fresh narrative. Sreeleela’s character embodies strength and discipline, moving from archery to classical dance, with bold temple jewellery accentuating her power. In contrast, Kalyani Priyadarshan’s portrayal explores introspection and creativity through music and writing, highlighted by finer detailing and understated elegance. Together, the two personas showcase the Nimah collection as heritage jewellery that remains relevant across generations.
The Nimah range draws inspiration from South Indian temple jewellery and features intricate Nakashi (hand-carved) work. It includes statement bridal necklaces and haarams, temple-inspired chokers, earrings, jhumkas, rings, and chains perfect for both bridal and festive occasions.
Every piece in the collection comes with Kalyan Jewellers’ trusted 4-Level Assurance Certificate, guaranteeing purity, free lifetime maintenance, and transparent buy-back policies.
The campaign is now live across digital platforms, and the Nimah collection is available at Kalyan Jewellers showrooms nationwide.
In a market often crowded with glitter, Kalyan Jewellers has chosen to shine through meaningful storytelling. With “A Legacy You Wear,” the brand reminds us that the most beautiful jewellery doesn’t just adorn, it carries stories, culture, and timeless elegance forward.
