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FCC chief Michael Powell to step down in March
MUMBAI: US Federal Communications Commission chief Michael K. Powell has decided to quit. He made the formal announcement on 21 January that he would be quitting the agency in March.
Powell, son of outgoing Secretary of State Colin Powell, has completed four years at the helm of FCC. His exit will end a tumultuous four-year tenure marked by battles over indecency on the airwaves.
Powell has said in The Washington Times that he was uncomfortable waging the war on indecency, a reference to the stormy period after singer Janet Jackson’s infamous performance at last year’s Super Bowl show. Powell, who had opposed tight regulation of telecommunications, backed unprecedented fines against broadcast indecency.
Powell has been quoted in media reports as saying that he has completed a bold and aggressive agenda and looks forward to spending more time with his wife and two sons.
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Navi releases new ‘Hurrypur’ film focused on speed and simplicity
Auto breakdown turns F1-style pit stop in campaign film set to Baalti’s track
MUMBAI: When life’s in the fast lane, Navi wants even your breakdowns to be over in a blink. Navi has rolled out a new film under its ongoing ‘Hurrypur’ campaign, doubling down on its core pitch speed and simplicity in everyday transactions.
The film opens on a familiar hiccup, an autorickshaw breaking down mid-ride. But what follows is anything but ordinary. The repair unfolds like a Formula 1 pit stop swift, precise, almost cinematic. Within seconds, the tyre is replaced, the vehicle is back on the road, and even the fare negotiation wraps up in record time.
Set to US-based musical act Baalti’s track “123”, the film uses rhythm and pacing to mirror its central idea, in a world that moves fast, everything around it must keep up.
The narrative builds on Hurrypur, a fictional world where time is treated as currency and delay is almost obsolete. Through exaggerated yet relatable scenarios, the campaign reflects a broader behavioural shift consumers increasingly expect instant responses, whether from people, platforms or payments.
Navi Limited MD and CEO Rajiv Naresh said the Hurrypur universe is designed to highlight the company’s focus on delivering seamless, time-efficient experiences. Meanwhile, creative agency Sideways and director Ayappa KM leaned into humour and visual energy to push the story beyond a typical product-led narrative.
Instead of listing features, the campaign sticks to storytelling turning a routine inconvenience into a high-speed spectacle.
Because in Navi’s world, even a pit stop refuses to slow things down.
