News Broadcasting
SifyMax launches city-centric broadband portal
BANGALORE: www.sifymax.in, the broadband portal from Sify Limited, has launched www.bangalorelive.in, the country’s first city-centric broadband website.
Bangalorelive.in will showcase original Bangalore-centric video content, created exclusively for an online audience. The videos will focus on city news and events, entertainment, celebrities, lifestyle, commerce and politics, anchored by Net Jockeys (NJs), a new concept introduced by Bangalorelive in India. The Net Jockeys will also present daily news bulletins on video, covering the latest happenings in the city extensively.
The broadband website also features, for the first time in India, live video feeds from traffic web-cams stationed at key junctions of the city including Brigade Road and Hosur Road, states an official release.
A key aspect of Bangalorelive is the options for users to publish their views, participate in Bangalore-specific discussions and upload their own content in images and videos, the release adds. They can also message greetings through Short Message Service (SMS) to their friends who are using the site that will scroll across the home page on a ticker. The idea is to make Bangalorelive the online resource and home for Bangalore’s citizens, and the perfect way for Banglorian living elsewhere to stay in touch with what’s happening in their home city.
Nikhil Chinapa, the popular MTV VJ from Bangalore, now based in Mumbai, says, “Considering that people from Bangalore have a really strong emotional bond to what they consider ‘their’ city, a site like Bangalorelive.in is a great way for them to stay in touch with all that’s happening in the city. No matter where they are now, Bombay, Delhi, Canada or the US, every Bangalorean can keep up to date on what’s happening in Bangalore-the clubs, the music, the buzz, news, hot topics, and in recent times, the latest traffic as well.”
Sify Limited senior VP Surya Mantha says, “This is one of the most exciting web initiatives in recent times, and we believe that the people of Bangalore will embrace it and truly make it come alive! The site is India’s first city-centric broadband website designed to be the Bangalore citizens community media channel for airing their views, discussing hot local topics and building their own personal space online”.
Mantha added, “With 24×7 live video coverage of the city’s traffic, news & events, reviews, news from around town presented by India’s first Net Jockeys, television-style newscasts and most importantly, video and image galleries for users, Bangalorelive is all set to change the online experience of people from Bangalore, whether they are in the city or elsewhere. The website also features Bangalore-specific classified advertisements for jobs, matrimony, real estate and automobiles which can be posted and viewed by the users free of cost”.
Bangalore residents who log on to www.bangalorelive.in can take part in the four-week long contest, which ends on March 18th 2006, offering the all-new Scorpio as the mega prize! Users just have to watch three videos, and answer one question on each, to be eligible to win the Scorpio. Contestants also win iPods and World Space Receivers every week!
The launch of Bangalorelive began with a four week-long event across the city billed the “Battle of the DJs”. Three of Bangalore’s best DJs are competing for the ‘Favourite DJ’ title. Bangaloreans can vote for their choice by sending an SMS to 4545, Sify’s short code for text messages. The DJ with the most popular votes wins! The grand finale starts at 7 pm on 18 March at Freeway 19, Palace Grounds.
News Broadcasting
Network18 Q4 revenue grows 9.7 per cent, EBITDA at Rs 30 crore
PAT improves to Rs 306.6 crore, margins steady amid cost pressures.
MUMBAI: Not all news is breaking, some of it is quietly improving. Network18 Media & Investments Limited appears to be doing just that, tightening losses and stabilising margins even as costs continue to weigh on the business. For FY26, the company reported revenue from operations of Rs 1,955.1 crore, up from Rs 1,896.2 crore in FY25, signalling modest top-line growth in a challenging media environment. Total income stood at Rs 1,978.2 crore, compared to Rs 1,913 crore a year earlier.
Profit after tax came in at Rs 306.6 crore for the year, a sharp turnaround from Rs 3,225.4 crore in FY25, largely reflecting the absence of large exceptional items that had inflated the previous year’s numbers. On a more comparable basis, the company’s operating performance showed signs of gradual stabilisation.
However, the quarterly picture remained under pressure. For the March quarter, Network18 reported a loss of Rs 53.1 crore, narrower than the Rs 98.1 crore loss in the same period last year, but still indicative of ongoing cost challenges.
Expenses continued to track high. Total expenses for FY26 stood at Rs 2,235.7 crore, up from Rs 2,197.8 crore in FY25. Key cost heads included operational expenses of Rs 765.9 crore, employee benefits of Rs 475.9 crore, and marketing, distribution and promotional spends of Rs 427.1 crore, underlining the continued investment required to sustain reach and engagement.
At an operating level, margins remained under strain. Operating margin stood at 2.33 per cent for FY26, marginally higher than 1.77 per cent in FY25, while net profit margin remained negative at -13.02 per cent, though improved from -14.89 per cent.
On the balance sheet, total assets rose to Rs 8,957.6 crore as of 31 March 2026, from Rs 8,317.5 crore a year earlier. Equity strengthened to Rs 4,958.7 crore, while borrowings increased to Rs 3,112.8 crore, reflecting a higher reliance on debt to support operations.
Cash flows told a mixed story. While financing activities generated Rs 83.9 crore, operating cash flow remained negative at Rs -24 crore, highlighting ongoing pressure on core cash generation. Cash and cash equivalents, however, improved to Rs 33.9 crore from Rs 1.8 crore.
The numbers point to a company in transition growing revenues, trimming losses, but still grappling with structural cost pressures. In a sector where scale often comes at a price, Network18 seems to be inching towards balance, one quarter at a time.
