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Infomedia launches gadget magazine ‘T3’ in India
MUMBAI: Infomedia India Limited has unveiled T3 (Tomorrow‘s Technology Today), the gadget magazine in India. The Indian edition of T3 is published under a licensing arrangement with Future Publishing, UK‘s special interest publishers, and is the 23rd international edition of T3. T3 is aimed at early adopters and gadget aware audiences abreast with the latest in the gadget universe. It uses photography and a blend of news, reviews and features to bring readers up to scratch with the fast paced world of consumer technology. It spans different areas including lifestyle, consumer products, cars, hi-fi, mobile, video gaming products and leisure products, informs an official release. |
Other sections include a sneak peek at the N95 and the Asus Lamborghini Laptop, over 30 pages of gadget reviews and an entire section on home entertainment media. The first issue will feature supermodel Deepika Padukone as the T3 cover girl. T3 tops this up with a first-ever interview with Bollywood superstar Shah Rukh Khan and film director Farhan Akhtar on their favourite gadgets. |
The monthly issue of the magazine will be available on newsstands and will be priced at Rs 100. Infomedia India MD Prakash Iyer said, “It gives me immense pleasure in launching the first edition of the world‘s best gadget magazine in India. Our main objective to launch the magazine is to convey to the gadget crazy community that here is a magazine that is celebrating their passion. ” Previously editor of hi-fi magazine AV Max, Nishant Padhiar is editor of T3. Padhiar adds, “With increasingly high disposable incomes and the start-ups of new concept tech stores, the consumer electronic industry is booming. We feel it is the right time to educate the consumer and T3 will provide all the information needed to do so.” |
The cover story of the first issue Gadgets 2.0 focuses on the new generation of gadgets taking over the world. The story covers the spectrum of digital entertainment devices from the Sony PS3 to Toshiba HD DVD Player to the Sony Ericsson W950 mobile phone. 
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
