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China HDTV subscribers cross 2 million mark
MUMBAI: Cogo Group has announced that upgrades to High Definition Television (HDTV) in China are accelerating with total subscribers reaching over two million.
A combination of strong consumer demand and aggressive roll-out schedules are helping to fuel this growth.
Cogo is currently working with over 20 manufacturers of HDTV set-top boxes as it continues to pursue new customers.
Over the last few years, Cogo has worked closely with its key HDTV component supplier to develop customized solutions. Cogo previously revealed its design wins for HD solutions, which it will provide to multiple top-tier set-top box manufacturers.
Cogo believes its partner, a global leader in semiconductors, has gained material share in HDTV set-top boxes versus other standard digital TV solutions in China.
Based on current projections, HDTV subscribers are expected to reach six million by the end of 2010. Cogo expects that over time the majority of China‘s over 1,000 city-based cable operators will ultimately roll out HDTV.
Given the country‘s increase in cable subscribers and base of 60 million digital subscribers, Cogo believes HDTV in China will reach over 30 million by the end of 2012. The company continues to believe that the preferred method for upgrade will include the purchase of a new set-top box.
Cogo CEO Jeffrey Kang says, “We are benefiting from a continued strong macro backdrop in China across both the industrials and consumer segments. This, combined with a series of new revenue streams, will continue to drive improvements across all our businesses throughout the second half of 2010.”
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
