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BroadcastAsia2011, CommunicAsia2011 set to top 2,000 exhibitors

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MUMBAI: The television technology and communications trade events BroadcastAsia and CommunicAsia that take place in Singapore every year are completing plans for relocation to the city‘s financial and hotel district.


The joint events bring together digital media and infocomm technologies providing the business networking platform for the broadcasting, media and ICT industries. The next event takes place in June 2011.
 
Singapore Exhibition Services (SES) project director of communication events Victor Wong said, “We have received strong support from the vast majority of participating international companies on this move. The ability to host all their activities in the respective venues makes it easier for exhibitors to offer a mix of hospitality and educational activities to their business partners.


“The new venues also make the events the ideal backdrop for business leaders, government officials and industry professionals from around the world to congregate for high level business networking and knowledge sharing meetings.”


SES says that Suntec Singapore and Marina Bay Sands are located within a stone’s throw of each other, in the easily accessible Marina Bay area. As BroadcastAsia and CommunicAsia serve as regional launch pads for the newest products, solutions and technologies in broadcasting, media and ICT industries, visitors interested in attending both events to witness these exhibits first hand may choose to use the shuttle service arranged by the show organisers for the purpose of facilitating seamless transport between the venues. 
 
For added convenience, trade visitors will only have to register once at either event. Those who have registered and obtained their entry badges at BroadcastAsia will be able to enter CommunicAsia, and vice versa, simply by displaying their badges.


The last edition of BroadcastAsia and CommunicAsia saw the participation of over 55,000 industry visitors, conference speakers and delegates, exhibiting staff and members of the media. International attendees made up more than half (56 per cent) of the total participation and arrived from over 100 countries and regions from all corners of the globe. The exhibitions, which featured about 2,000 exhibitors in 2010, serve as strategic platforms for companies to launch their breakthrough innovations to Asia and the world.


BroadcastAsia and CommunicAsia are organised by SES and hosted by the Media Development Authority of Singapore (MDA) and the Infocomm Development Authority of Singapore (IDA).


BroadcastAsia2011 will be held in Suntec Singapore, which was awarded the Best Convention and Exhibition Centre at the TTG Travel Awards 2009.
 

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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform

Platform says majority of new members now identify as single

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INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.

The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.

The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.

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“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.

The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.

Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.

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The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.

Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.

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