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TVB Pay Vision renews three transponders on NSS-11
MUMBAI: TVB Pay Vision Ltd. has renewed the service of three transponders on the NSS-11 satellite with SES World Skies to provide pay TV services targeting the Hong Kong market.
TVB Pay Vision utilises the NSS-11 satellite to target the Hong Kong pay TV market via two options: Delivery to SMATV headends in high density estates, for further delivery to individual units using coaxial cable; and Direct-to-Home delivery into standalone dishes.
TVB Pay Vision offers local and international channels, including its highly attractive TVB family channels, along with four premium channels.
In 2011, TVB Pay Vision plans to upgrade its channel offering to include several HD channels. Furthermore, TVB Pay Vision plans to introduce an MPEG-4, HDTV, hybrid satellite/DTT set-top box that would allow transparent viewing of local digital channels as well as pay-TV channels.
SES World Skies VP, sales, Asia-Pacific Elias Zaccack said, “TVB Pay Vision is an important part of our continuing efforts to develop our dual orbital slots of 95 degrees East and 108.2 degrees East into a high value neighbourhood for Asian TV consumers. Our investment in a second satellite at 108.2 degrees East, namely SES-7, and our recently announced investment in a second satellite at 95 degrees East, namely SES-8, highlight the serious and significant commitment level that SES is making to the Asian market.”
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.








