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Online TV show Jay Hind! goes international with BLTN
MUMBAI: Online TV show Jay Hind will have an English episode from 19 May.
The aim is to extend its approximate 75 million strong followers to the English speaking countries across the globe, becoming the world‘s first global local late night show online.
In the first ever humorous take on this prediction, show anchor Sumeet Raghavan and US Preacher Harold Camping who predicted the World’s End on 21 May will be seen in the ultimate showdown set to have viewers in splits!
Harold Camping is the president of Family Radio, a California-based religious broadcasting network that spans more than 150 outlets in the US.
According to him, at about 6 pm on 21 May, two per cent of the world‘s population will be immediately ‘raptured’ to Heaven; the rest will get sent straight to the ‘Other Place’.
After 70 years of studying the Bible, he claims to have developed a system that uses mathematics to interpret prophesies hidden in it. He says the world will end on 21 May because that will be 722,500 days from 1 April AD33, which he believes was the day of the Crucifixion.The figure of 722,500 is important because you get it by multiplying three holy numbers (5, 10 and 17) together twice.
Undercover Productions founder and CEO Abhigyan Jha who is the creator and director of Jay Hind said, “We decided to go international after incessant demands from our fans across the globe. Jay Hind! being an internet show has helped us reach out to viewers in countries which satellite channels can never imagine reaching. The international episodes will be called BLTN (pronounced Bulletin), an acronym for‘Better Late Than Never’, and it is fitting that the first episode is a parody on the end of the world. This is also the World‘s first truly
international late night show, another feather in the cap for the Jay Hind! team.”
Jay Hind! has registered views of over 75 million views in just over 1 year and nine months of its launch. The twice-a-week Late Night Comedy Show has recorded an average of 150,000 views per day. The aim is to be a contemporary and edgier version of Movers and Shakers. It was launched on 15 August 2009 and is watched by fans in places like the US and Uganda and the US.
Jha adds, “Jay Hind! is not only the world’s first full format online TV show but also the first HD and 16:9 format show in India. We’re close to completing 2 years and 200 episodes soon.” New shows are uploaded at 10:10 pm every Monday and Thursday on www.jayhind.tv
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
