MAM
ColorPlus appoints KarishmaLintas as creative agency
MUMBAI: Casual menswear brand ColorPlus has appointed KarishmaLintas, an IPG company and part of Lintas India Group, as its new creative agency.
ColorPlus chief operating officer Hetal Kotak said, “We believe that KarishmaLintas’ creative ability, planning and strategic focus will help us further our brand plans for ColorPlus. Their understanding of the brand and its consumers and their skill to translate consumer insights into strategy and creative solutions provided them an edge over other agencies in the fray.”
Launched in 1993, ColorPlus created a niche in the ready to wear market in India with a premium range of clothing for men and its distribution channel spread extends to the Middle East as well.
KarishmaLintas executive director G V Krishnan said, “ColorPlus is an iconic brand that introduced the concept of “smart casuals” way back in the 90s, liberating the office goer of monotony. The mandate given to us is to strengthen the brand and also make it relevant to the new age consumers, while keeping the timeless values of ColorPlus-authenticity, heritage, quality, craftsmanship, design sensibilities and the loyalty the brand enjoys among the discerning Indian men.”
Brands
LTTS CDO Narayanan Ramanathan steps down
Resignation effective 19 February, company cites personal reasons
CHENNAI: L&T Technology Services Limited announced the resignation of its chief delivery officer and senior management personnel Narayanan Ramanathan, marking a key leadership exit at the engineering services firm.
Ramanathan stepped down from his role, effective at the close of business on 19 February 2026, citing personal reasons. The company accepted the resignation the same day and duly filed all regulatory disclosures related to his cessation.
Based in Chennai, Ramanathan led LTTS’s Digital Products and Manufacturing Services (DPMS) business as a P&L head, overseeing multi-million-dollar operations and large-scale digital transformation programmes. His mandate covered Industry X.0, the Internet of Things, operational technology cybersecurity, robotics, cobots, digital twins, analytics and artificial intelligence.
He joined LTTS in 2018 and spent nearly eight years at the firm, holding several leadership roles before becoming chief delivery officer in November 2024. During his tenure, he worked closely with global capability centres to execute engineering-led digital strategies for international clients.
A technology industry veteran with over 27 years of experience, Ramanathan previously held senior leadership roles at Tech Mahindra, where he served as vice president and global head for connected engineering and analytics, and earlier led integrated engineering solutions across APAC and MEAI markets.
Ramanathan is also the first recipient of the International Galileo Master Award from the European Space Agency. LTTS said there is no additional information to disclose regarding board relationships following his resignation.
