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ICC World Twenty20’s initiative on Facebook
MUMBAI: Cricket fans across the world will have the chance to decide which images will be used to decorate the team dressing room walls at the ICC World Twenty20 Sri Lanka 2012.
Albums of all 20 teams, 12 men’s and 8 women’s, have been uploaded onto the albums section of the ICC’s official Facebook page, www.facebook.com/cricketicc, and fans will be able to have their say on what images of their heroes and heroines should be on show at the event which runs from 18 September-7 October.
Fans are being encouraged to ‘like’ the photos that they enjoy most and the photographs that receives the most ‘likes’ during the voting period will be shown in that team’s dressing room for the group stages of the event. Voting opens today and will close at 7pm Dubai time (GMT +4) on Wednesday.
Among the shots that fans can choose from are pictures that show the three winners of the men’s event to date lifting the trophy, that include India (2007), Pakistan (2009) and England (2010). There are also a number of iconic photographs that fans can select including Mike Hussey’s celebration after his amazing innings against Pakistan in St Lucia in 2010, as well as Mahela Jayawardena celebrating his hundred in that tournament.
Sri Lanka’s Lasith Malinga, who is also the official event ambassador for the ICC World Twenty20 Sri Lanka 2012, said, “I would encourage all fans to go to the ICC’s Facebook site to help select which images should be chosen to go on the team dressing rooms at the ICC World Twenty20”.
“To have inspiring images of your own personal as well as your team’s success on the dressing room walls is something that I have personally liked at previous ICC events. It will be interesting to see which moments Sri Lanka fans choose to go on our wall for the tournament.”
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
