MAM
Sony Entertainment Network & Times TV Network pull the plug on TAM; others to follow?
MUMBAI: It‘s official. At the time of writing, two leading Indian TV networks, Multi Screen Media (which runs Sony Entertainment TV, Sab, Max, Pix and Six) and Times Television Network (which runs ET Now, Movies Now, Times Now and Zoom) had officially written to TAM Media Research informing its CEO LV Krishnan that they were stopping their subscription to the weekly TV ratings service from 6 June 2013. Hitherto, it had been reported that Sony was only mulling taking this step. TAM Media CEO confirmed that he had received the cessation notices from both the broadcast networks.
MSM CEO Man Jit Singh: his network is the first to stop subscribing to TAM‘s weekly TV ratings service
Apparently, more letters from the broadcast industry are likely to follow as many more members of the Indian Broadcasting Foundation (IBF) have decided to stop their subscriptions to TAM‘s ratings, if sources are to be believed.
Says IBF president & MSM CEO Man Jit Singh: “There is a great deal of concern over the credibility and reliability of TAM. Seeing the fluctuations, which are happening since IPL and before that, we have decided to stop subscribing to TAM. The GEC market has shrunk by 20 per cent, which again puts a question mark over the reliability of TAM. Why would I pay for this? The entire IBF has complained and expressed their frustration. They even asked for a suitable explanation but we did not get one.”
Both Star India CEO Uday Shankar and Times Television Network CEO Sunil Lulla refused to comment when indiantelevision.com tried to get their viewpoint on the issue.
TAM‘s LV Krishnan: The show will go on; we will continue measuring TV viewership
But the fact is that TV ratings in India have always been a hotly debated subject. Now more
fat is likely to be added to the fire with this development with the doomsayers saying “I told you so, TAM‘s ratings are suspect, they are rigged and it will get its comeuppance some day. And that day has come.”
Krishnan, however, is taking the broadcasters‘ decision in his stride. Says he: “If anybody has any concerns we are always open for discussion. Our job is to provide quality and clean data and we will continue to do that irrespective of who subscribes or not. Our parent companies have funded us in the past whether there were subscribers or not. We will continue to measure viewership.”
Brands
Raj Cooling Systems names Bhagyashree ambassador for Kiozy+
New air purifier line targets urban pollution with premium design
MUMBAI: As pollution levels continue to cloud India’s major cities, Raj Cooling Systems Private Limited has unveiled Kiozy+, a premium air purifier range designed to bring cleaner air indoors. Adding a touch of stardust to the launch, the company has appointed Hindi cinema actress Bhagyashree as the brand ambassador for the new line.
Positioned at the intersection of wellness and lifestyle, Kiozy+ promises to do more than simply filter air. It aims to create refined, breathable spaces for modern homes and offices, especially in tier 1 cities where winter smog and airborne pollutants often reach worrying levels.
Raj Cooling Systems, known for its home appliance portfolio, says the new range reflects its continued push towards smart, health-focused innovations. Under the leadership of entrepreneur Kalpesh Manubhai Ramoliya, the company is expanding into products that blend technology with everyday comfort.
Air pollution remains a pressing concern in India’s largest urban centres, where dust, allergens and microscopic toxins can compromise respiratory health and disrupt daily life. Kiozy+ has been engineered to tackle these challenges head-on, using an advanced purification system to filter harmful particles and circulate cleaner air throughout indoor spaces.
“At Raj Cooling Systems, we believe clean air is a necessity, not a luxury,” said Ramoliya. “With Kiozy+, we want families and professionals to take charge of their indoor environment and safeguard their wellbeing. This launch reflects our commitment to innovation and quality that genuinely supports healthier living.”
Bhagyashree echoed the sentiment, highlighting the link between air quality and overall health. “Clean air has a direct impact on immunity and wellbeing,” she said. “Kiozy+ combines intelligent design with elegant aesthetics to create spaces that feel both comfortable and healthy. I am pleased to be associated with a brand that puts wellbeing first.”
With Kiozy+, Raj Cooling Systems is stepping firmly into the wellness-driven appliance segment. The message is simple: when the air outside feels heavy, the air inside does not have to be.
