MAM
RepIndia wins the social media mandate for Harman Kardon, JBL, and Infinity
Mumbai – RepIndia, the leading digital marketing agency renowned for its innovative and data-driven strategies, proudly announces its recent collaboration with JBL, a global audio powerhouse. RepIndia has secured the social media mandate for JBL, including the management of Harman Kardon and Infinity brands, solidifying its position as a go-to agency for digital-first brands.
Renowned for its extensive global presence, JBL consistently establishes industry standards by delivering unmatched audio experiences. Recognised for its state-of-the-art technology and unwavering commitment to innovation, JBL has chosen RepIndia to amplify its social media footprint and engage with a broader audience.
RepIndia chairperson & co-founder Ayesha Chenoy, the driving force behind the agency’s success, expressed her enthusiasm for the collaboration, “Repindia started 2024 with an absolute bang by winning the JBL account. Even pitching to the client was nothing less than making music. Here’s to doing one of the world’s best brands justice!“
JBL’s head of digital marketing, Akhil Sethi, shared heartfelt anticipation, stating, “Collaborating with RepIndia marks a significant step for JBL. Our goal is to craft a digital presence that mirrors JBL’s heritage while simultaneously captivating our audiences in India and transferring the equity the brand owns globally to this region with as much dominance and drive. This partnership reaffirms our commitment to leading the digital landscape with expertise and innovation, ensuring JBL’s continued prominence in the digital sphere.”
In addition to overseeing JBL’s social media platforms, RepIndia will spearhead the development and expansion of JBL’s exclusive community, known as the JBL Clan on Facebook. This initiative underscores RepIndia’s commitment to offering comprehensive digital services and reaffirms its position as a strategic ally for brands committed to growth.
Brands
FSS names Anand Krishnamurthi head of global digital delivery
Tech veteran to drive AI-first, cloud-led transformation in payments globally
CHENNAI: Financial Software and Systems (FSS), an AI-first payment infrastructure company, has appointed Anand Krishnamurthi as head of global digital delivery.
In his new role, Anand Krishnamurthi will lead FSS’s global digital delivery capabilities, focusing on AI-first and cloud-led transformation while ensuring predictable, high-quality outcomes for customers worldwide. He will be based in Chennai and report to V. Balasubramanian, CEO of FSS.
Bringing 28 years of experience in technology and digital transformation across banking, capital markets, financial services, and insurance, Anand has held senior leadership positions at Cognizant and NuSummit. He is recognised for scaling multi-geography delivery teams, leading mission-critical platforms, and embedding AI-driven automation in complex, regulated environments.
“What drew me to FSS is its deep payments expertise, strong product DNA, and the scale at which its platforms power real-world financial ecosystems,” said Anand Krishnamurthi. “I aim to strengthen delivery predictability, execution rigor, and engineering quality, building empowered teams that deliver measurable customer outcomes. FSS has a unique opportunity to create real-time, AI-infused payments infrastructure that is resilient, secure, and globally scalable.”
V. Balasubramanian added, “Anand’s track record in leading multi-geography delivery programs and AI-first operating models makes him the ideal leader for FSS as we accelerate our AI-driven digital payments business. His leadership will help us raise the bar for outcomes globally.”
This appointment is part of FSS’s broader push to build an AI-powered, cloud-native delivery organisation capable of meeting the evolving needs of banks, fintechs, and financial institutions worldwide.








