MAM
Bata appoints Sumit Kumar as VP, Marketing & Customer Services
MUMBAI: Bata India has appointed Sumit Kumar as the new vice president, marketing & customer services with effect from 2 September.
He will be responsible for driving growth and expansion of the market share in India.
Kumar was earlier associated with Marks & Spencer India as marketing head. He held all the marketing function for India business from external communication & PR, store environment & in-store communication, customer relationship management & customer insight unit.
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Our strategy and investment programme will continue to drive a cohesive and consistent marketing journey feels Sumit Kumar
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On his appointment, Kumar said “I feel privileged to have this opportunity. We, at Bata, are strongly poised to take the growth trajectory to the next level. We have a strong understanding on consumer needs and are relentlessly focused on improving customer service and quality sales growth. Our strategy and investment programme will continue to drive a cohesive and consistent marketing journey.”
In his professional career, spanning over 16 years, he has worked with market leading companies and has been responsible for formulating & executing business strategies to achieve P&L objectives in sectors like Retail, Food & Hospitality.
Kumar also received the “Star Youth Achievers Award” in 2013 from Global Youth Marketing Forum for work in youth marketing and featured amongst the top 50 most talented brand builders.
Brands
Origen Realty names Preeti Rai as president- sales & strategy
Veteran hire signals push into Gurugram market with growth ambitions
GURUGRAM: Origen Realty has appointed Preeti Rai as president for sales and strategy, as the company gears up to enter the competitive Gurugram property market.
The move brings in a seasoned industry hand with over two decades of experience across residential and commercial real estate. In her new role, she will lead the company’s sales operations and go-to-market strategy, with a focus on building a strong foothold in Gurugram and driving early momentum.
Origen Realty management said the appointment marks a key milestone in its expansion plans. Origen Realty management said the hire will help sharpen execution and strengthen the company’s sales-led growth strategy as it steps into a new market.
Preeti Rai said, “I look forward to being part of Origen Realty at a pivotal stage in its journey and contributing to building a strong presence in the Gurugram market.”
Before joining Origen Realty, she served as senior vice president for sales and marketing at Elan Group. Her career also includes stints at major developers such as DLF Universal Ltd, Today Homes and Infrastructure, Paras Buildtech Pvt Ltd and Ambience Infrastructure Ltd, where she built expertise across channel sales, leasing, and end-to-end deal execution.
Known for her focus on strategy and team leadership, Rai is expected to play a central role in shaping Origen Realty’s market positioning and sales ecosystem in the region.
As Gurugram’s real estate market continues to attract fresh investments and new entrants, Origen Realty’s latest leadership hire signals its intent to compete with a clear, sales-driven playbook.
