Movie Channels
Zee Cinema clean sweeps at the Global PromaxBDA Awards
MUMBAI: Zee Cinema, the ultimate entertainment destination for movie enthusiasts has once again surpassed all expectations and shines high at the Global PromaxBDA Awards. The channel that is known for promoting its campaign in innovative and engaging ways has won agold, silver and a bronze for their campaign – South Ka Super Punch. Zee Cinema also won a bronze award for its campaign -Dopahar Zee Cinema at the Global PromaxBDA Awards.With this addition Zee Cinema has now bagged11 Promax awards this year – 3 at PromaxBDA Asia, 4 at PromaxBDAIndia and now 4 at the Global PromaxBDA!!!
The Global PromaxBDA Awards recognizes excellence in on-air promotion, branding as well as advertising in the field of media across the globe. Zee Cinema, the channel that has won the hearts of millions of Indian viewers has also won the hearts of many across the globe. The awards function saw the participation and presence of some prominent personalities from the media industry across the globe. While it was a tough call, Zee Cinema’s vigor and pioneering campaigns scooped up 4 awards, 3 out of which were for the South Ka Super Punch campaign!
Commenting on the glorious win, Mr. Ruchir Tiwari,Vice President – Head of Programming, ZEEL – Hindi Movie Channels stated, “After clean sweeping Promax awards at the India and Asia level, it’s a moment of immense pride for us for having bagged 4 honourable awards on a global platform. It is clearly an indication that we are on the right path, creating and working on some path-breaking campaigns.Our promos team is one of the best in the industry, always striving for excellence and this excellence is manifested through all the awards that we have won!”
Zee Cinema, the channel that is a part of the Hindi movie channel cluster of ZEEL (Zee Entertainment Enterprises Ltd.) stood out with magnificent wins at the Global PromaxBDA Awards.
Standing true to its promise Zee Cinema delivers the best of ‘Movies.Masti.Magic’ across the world
Movie Channels
Zee5 launches five free FAST channels on Samsung TV Plus India
New genre-led channels bring comedy, drama, horror, classics and South films to Smart TVs.
MUMBAI: Zee5 just turned Samsung Smart TVs into a free entertainment buffet because when premium content costs nothing, even the remote control starts smiling. Zee5 has launched five curated free ad-supported streaming TV (FAST) channels on Samsung TV Plus India, making high-quality, genre-specific entertainment available subscription-free to millions of Samsung Smart TV owners across the country.
The five channels now live are:
Zee Comedy Nation – Popular comedy shows and movies
Zee Dil Se – Compelling drama series
ZEE Horror Nights – Horror and supernatural content
ZEE Cine Classic – Timeless Indian films
ZEE South Flix – High-energy South Indian films dubbed in Hindi
All content is drawn from Zee5’s extensive library and programmed in a lean-back, always-on format ideal for large-screen viewing. This launch strengthens Zee5’s Connected TV strategy at a time when 64 per cent of its premium content watch time already comes from connected devices.
Zee5 chief business officer Siju Prabhakaran said, “At Zee5, we believe accessibility and scale will define the next phase of digital entertainment growth in India. Our presence on Samsung TV Plus strengthens our Connected TV strategy, enabling viewers to discover curated, genre-led content in a seamless, free, and premium environment.”
Samsung TV Plus India head of partnerships Kunal Mehta added, “Local partnerships are at the heart of how we grow Samsung TV Plus in India. Zee Entertainment is one of India’s most iconic media brands, and bringing their channels to our service means millions more Samsung Smart TV owners can enjoy premium local content, subscription-free.”
The channels are available directly through the pre-installed Samsung TV Plus app with no login or subscription required. This marks another milestone in Zee5’s CTV expansion and builds on its growing international presence, with Zee channels already available on Samsung TV Plus across Southeast Asia, Australia and New Zealand.
In a streaming world where paywalls often block the fun, Zee5 and Samsung have quietly opened the gates, proving that sometimes the best things in life (and on your TV) really are free especially when they come with a side of comedy, drama, horror, classics and South Indian blockbuster energy.
