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Esha Media Research to go overseas

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KOLKATA: After monitoring over 140 channels in regional languages broadcast across the country, Esha Media Research, a media monitoring and research company, is gearing up to track the overseas television channels.

 

The wish to monitor TV channels in the foreign countries like Singapore, Malaysia among others comes at a time when the corporate clients of research firm have expanded their work base in those countries.

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“Most of our corporate clients do not have access to local TV channels in the other countries. With information being the critical aspect for the clients, we will start monitoring overseas television channel,” said Esha Media Research managing director RS Iyer.

 

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It is learnt that the company is evaluating both the options of either having its own base or tie-up with the agencies in those countries.

 

When being asked about the revenue model the company is looking at, the company believes that it will see that it gets an opportunity to monitor at least 15-20 minutes of clipping per week. “We will see the RoI (return of investment) should be good at Singapore and Malaysia,” he adds.

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indiantelevision.com has already reported that the media company plans to increase the monitoring to 200 channels in the country, in the near future.

 

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“The monitoring is done using state of- the-art equipment that allows it to record, retrieve, transcribe, translate, and deliver reports in formats ranging from CD and DVD to immediate uploads via FTP or a customized web page. This enables the client to log in, access and also news of their interest, anytime, anywhere,” he adds further.

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News Broadcasting

Rising Bharat Summit 2026 spotlights India’s global ascent

PM Modi keynotes two-day event with ministers, diplomats and icons in New Delhi.

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MUMBAI: India didn’t just host a summit, it threw a coming-out party for a nation ready to own the global stage. The News18 Rising Bharat Summit 2026, held on 27–28 February in New Delhi, emerged as a high-octane platform for ideas, vision and strategic dialogue, uniting national leadership, global policymakers, industry titans, defence strategists and cultural icons under the theme “Strength Within”.

Prime minister Narendra Modi set the tone with a keynote that framed India’s resurgence as a reclaiming of lost potential built over generations. “In previous industrial revolutions, India and the Global South were merely followers,” he said. “But in the era of Artificial Intelligence, India is a partner in decisions and shaping them.” He highlighted the country’s thriving AI startup ecosystem and the recent AI Impact Summit attended by over 100 nations.

Union minister Piyush Goyal (Commerce & Industry) stressed India’s readiness to scale exports and deepen manufacturing, while Ashwini Vaishnaw (Railways, I&B, Electronics & IT) positioned technology and infrastructure as twin engines of growth, especially in AI and digital trust. Jyotiraditya Scindia (Communications & North East Development) revealed India’s ambition to lead in 6G through the Bharat 6G Alliance and partnerships with over 30 countries.

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Global voices added depth: former Singapore Foreign Minister George Yeo called India’s development “self-sustaining” and strategically vital; ex-UK Chief of Defence Staff General Sir Nick Carter asserted India deserves a seat at the great powers’ table; and former US Commerce Secretary Carlos M. Gutierrez joined ambassadors from Norway, Germany and Sweden in discussions on geopolitical realignment, sustainability and defence preparedness.

Other speakers included veteran investor Ramesh Damani, World Gold Council CEO David Tait, Vianai Systems founder Dr Vishal Sikka, DeepTech Bharat Foundation co-founder Shashi Shekhar Vempati, defence experts Rajesh Kumar Singh, Sunil Ambekar, Patrick McGee, Tom Cooper and Adrian Fontanellaz, plus cultural and sporting icons Kangana Ranaut, Saina Nehwal, PR Sreejesh, Mohammed Shami, Yuzvendra Chahal, Mithali Raj, Anil Kapoor and Yami Gautam.

The summit was supported by Jio Financial Services (Presenting Partner), Phonepe and DS Group (Co-Presenting Partners), Pernod Ricard India and Kia Seltos (Powered By & Driven By), state governments of Uttar Pradesh, Chhattisgarh and Uttarakhand (State Partners), and associate partners including NSE, M3M Foundation and Reliance Industries.

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Broadcast live across News18 Network, CNBC-TV18 and CNBC Awaaz, the event reinforced India’s image as a confident democracy and emerging global power proving that when strength comes from within, the world can’t help but watch.

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