Hindi
‘PK’ storms the Box Office
MUMBAI: With one of the biggest and widespread releases across all the available screens in India backed by a huge hype in the media with box office wizard of ultimate universal entertainers, Raju Hirani, with his 3 Idiots star Aamir Khan, PK falls short of storming the box office on day one as was expected by the trade. The severe cold in North and many other parts of the country affected morning shows starting as early as 9 am and last show playing at 11.40 pm.
Kids and youngsters flocked the cinemas to make the Saturday a bit better with the figures improving by about 12 per cent which was expected looking at the favourable critic reports and the film’s kids oriented first half. The trade pundits were generous to predict anything from Rs 135 to Rs 150 crore weekends but that was not to be. However, the film had a roaring Sunday business (Rs 36 crore) which helped it put together Rs 89.5 crore for the weekend. It has an open week ahead and Christmas holidays starting in a day to enjoy a lucrative run.
Main Aur Mr Right has collected a poor Rs 30 lakh for its first week. Action Jackson despite its poor content has managed to add another Rs 12.1 crore in its second week to take its two week total to Rs 58.35 crore.
Badlapur Boys has collected Rs 90 lakh in its first week; very poor. Bhopal: A Prayer For Rain has collected Rs 22 lakh in its second week to take its two week total to Rs 1.47 crore.
Zid has collected Rs 15 lakh in third week to take its three week total to Rs 6.4 crore.
Hindi
Edstead unveils ambitious H1 2026 content slate
New originals feature Adarsh Gourav in Northeast docu-series, Aditi Kotak in Next Class, and Adil Hussain in Stories of India.
MUMBAI: Edstead just dropped a content menu so rich it could make even the pickiest viewer say “encore” because when storytelling meets substance, the binge becomes inevitable. The fast-rising Mumbai-based studio, founded by Shekhar Bhattacharjee, today revealed its H1 2026 slate, a bold expansion of premium non-fiction that blends cultural depth, innovation, and legacy into cinematic factual narratives. The lineup cements Edstead’s niche at the crossroads of authenticity and global appeal, delivering research-driven stories that stay rooted in the Indian experience while aiming for wider resonance.
Headlining the fresh originals:
- An untitled docu-series starring Bollywood actor Adarsh Gourav, who journeys through Northeast India to spotlight living cultural traditions, indigenous voices, music, oral histories, and everyday resilience. Presented by Air India Express, with Dentsu Sports and Entertainment as integration partner.
- Next Class, an eight-episode impact series fronted by entrepreneur and former Miss India Aditi Kotak, decoding career pathways, emerging fields, and real-world outcomes through leading institutions and forward-thinking disciplines.
- Stories of India with Adil Hussain, India’s first weekly OTT series dedicated to social impact, profiling organisations driving meaningful change and connecting purpose with tangible results.
- Toast to Tomorrow, exploring how leading alcohol brands craft immersive, culture-led experiences that celebrate regional identities and redefine legacy.
- No Cap Abroad – UAE Edition, following Indian students through their first week at UAE colleges—navigating homesickness, culture shock, and independence in a heartfelt coming-of-age tale.
Edstead is also returning with expanded seasons of breakout hits, The Future School (progressive Indian education), Molecules of Hope (healthcare innovation), and Great Indian Residential Schools.
Edstead founder Shekhar Bhattacharjee said, “At Edstead, we are focused on building narratives that carry depth, context, and long-term relevance. Every project begins with research and a clear purpose… Our ambition is to create globally competitive factual content from India that remains culturally grounded while shaping conversations, inspiring trust, and contributing to the growing culture economy.”
From education and healthcare to enterprise and cultural revival, the slate reflects Edstead’s full-stack approach developing original IPs and guiding them through a robust distribution network spanning digital, OTT, and broadcast. In a content world chasing quick trends, Edstead is quietly betting on stories built to last, ones that don’t just entertain, but linger long after the credits roll.
