iWorld
YuppTV opens on Windows 10
MUMBAI: YuppTV is one of – the world’s leading over-the-top (OTT) content players for South Asian Content. YuppTV is proud to announce the launch of its app with 200+ Live linear cable networks, 10 days of Catch-up TV and 5,000 Bollywood movie titles on the new Windows 10 Platform.
The YuppTv app is free to download from the Win 10 store and will be available globally on PCs and Tablets with Windows 10.
The YuppTv App on Win 10 has a simple interface and is user friendly, making it easy to navigate by all age groups. With this App, users of Windows on PCs and Tablets can access YuppTVs incredibly vast offering of South Asian Content.
They can view 200+ channels in 13 South Asian languages available worldwide, as Live TV, 10 days of revolutionary Catch-up TV and unlimited movies in different genres. The technologically advanced App with multi-bit rate feeds enables it to work well on virtually any broadband connection. YuppTV app will soon be coming up with the Digital Living Network Alliance (DLNA) feature which will allow the user to push the feed to TV or other devices that support DLNA.
Speaking about the availability of YuppTv App on the new Windows 10 platform, Mr Uday Reddy said “The YuppTv App now available on Windows 10 Platform, opens up a whole new segment of viewership, utilizing the latest new technology and features to deliver content to our viewers in important markets like India and US. In line with our mission, we continue to upgrade our technology and expand our distribution to give a world class viewing experience to our subscribers, on the device they want, anywhere in the world.”
e-commerce
American Express to acquire AI startup Hyper to boost automation
Deal targets expense management as AI reshapes corporate spending tools.
MUMBAI: From receipts to robots, the expense sheet is getting a brain upgrade as American Express moves to bring artificial intelligence into the heart of corporate spending. The company has announced plans to acquire Hyper, a relatively young but fast-rising startup founded in 2022 that builds AI-powered agents capable of organising expenses, generating reports, verifying compliance with budgets and policies, and nudging users with timely reminders. The deal, expected to close in the second quarter of 2026, underscores a growing shift among financial institutions to automate traditionally manual, time-heavy workflows.
Hyper counts Sam Altman among its backers, adding a layer of Silicon Valley credibility to the acquisition. While financial details remain undisclosed, the strategic intent is clear: deepen automation capabilities and sharpen American Express’s position in the competitive corporate spending ecosystem.
The two companies are not strangers. They previously collaborated in 2024 on a co-branded credit card product, suggesting that the acquisition is less a cold buy and more an extension of an existing relationship. With this move, American Express is effectively bringing that capability in-house, aiming to embed AI directly into its commercial services stack.
Chief executive Stephen Squeri had already signalled the direction of travel in a recent shareholder letter, describing AI as a “structural shift” in how businesses operate. The Hyper acquisition appears to be a direct response to that shift, particularly in expense management, where processes such as approvals, compliance checks and reporting remain ripe for automation.
Alongside the acquisition, the company is also expanding its product suite. A recently launched business credit card offers cashback and benefits at an annual fee of $295, with another card expected later this year moves that complement its broader push into commercial services.
Taken together, the strategy points to a future where managing expenses may require fewer spreadsheets and more algorithms. For American Express, the bet is simple, if businesses are rethinking how work gets done, the tools that power that work need to evolve just as quickly.







