eNews
Onspon.com appoints Aditi Sharma as VP
MUMBAI: Aditi Sharma has appointed in Onspon.com, the only market place for evet sponsorship as Vice Presedent, North India Division.
Aditi comes with 9+ years of diverse industry experience. A graduate in Capital Markets & Trading, she started her career in Banking and then moved onto creating a strong foot hold in flooring solutions, media and event industries. In these industries, she has amassed a repertoire of skills in the domains of strategic planning, sales & marketing, technology augmentation and business expansion.
Alongside these, she has also built a strong foundation in training & customer service, network and business expansion.
Over the last decade, Aditi has worked in multiple capacities. Prior to Onspon.com she was the Business Head at Snowmasters Special Effects Pvt Ltd and also worked with brands like Rediff.com, ABEC Ltd, Nora Floorings, Stonemaan Royale, HDFC Bank.
Her passion lies in travelling, networking and painting owing to the armed forces background that she hails from.
eNews
PNB partners Kiwi to launch credit-enabled UPI for users
Targets 180 million customers; RuPay card offers 0.5 per cent to 1.5 per cent cashback
MUMBAI: Swipe, tap, or scan credit is quietly slipping into the rhythm of everyday payments, and Punjab National Bank wants in on the action. The state-run lender has partnered with Kiwi to roll out credit-enabled UPI payments for its 180 million customers, marking a significant push to blend traditional banking with India’s fast-evolving digital payments ecosystem.
At the centre of the collaboration is the launch of the PNB Kiwi Credit Card on the RuPay network. The card is designed with a digital-first approach, offering fully online onboarding and seamless integration with UPI, allowing users to transact via scan-and-pay while accessing credit.
The offering also brings in a rewards layer, with cashback ranging from 0.5 per cent to 1.5 per cent on online transactions, positioning the product as both a convenience play and a spending incentive.
The move comes as UPI continues to dominate India’s digital payments landscape, increasingly blurring the lines between debit-led transactions and credit access. For PNB, which operates over 10,000 branches around 60 per cent in semi-urban and rural areas, the partnership signals a targeted effort to extend formal credit to segments that have traditionally remained underserved.
The collaboration also reflects a broader industry shift, where banks and fintech platforms are converging to embed credit directly into payment flows, reducing friction while expanding access.
With RuPay credit cards gaining traction and UPI evolving beyond peer-to-peer transfers, the PNB–Kiwi tie-up positions both players at the intersection of scale, accessibility, and the next phase of digital finance in India.
