MUMBAI: Close on the heels of its new brand overhaul and sizzling fresh content line-up, Zoom recently adopted a high visibility 360 marketing campaign that uses...
May 2015 marked the re-branding of the English news channel Headlines Today as India Today Television. The group cited research conducted by the group, which showed...
The entire nation will be waiting to hear Prime Minister Narendra Modi’s Independence Day speech from the historic Red Fort. The country paralysed by deadlock in...
MUMBAI: In the week 30 of Broadcast Audience Research Council (BARC) India analysis Hindi news channel Aaj Tak has topped the ratings chart in the Hindi...
Heading the broadcasting expertise of a media conglomerate, which has been operating in India since 1838 is certainly a job of immense pressure. But there is...