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Thomas Cook India launches AI-powered chatbot ‘TeeCee’
MUMBAI: Thomas Cook (India) Ltd announced the launch of ‘TeeCee’, a first-of-its-kind AI-powered chatbot, reiterating the company’s digital evolution strategy in its journey towards a seamless digital customer experience.
According to a report by Bain & Company and Google, India has the second-highest active internet user base globally at 390 million in 2018. The report also indicates that the share of online travel booking spends, having increased by 25 per cent in 2018, is anticipated to grow to 35 per cent in 2021.
Thomas Cook India’s growth reinforces this with over 27 per cent of its overall holidays being booked online.
The launch of Thomas Cook India’s chatbot ‘TeeCee’ is part of a strategic initiative to service today’s impatient, digital-native customers, with a seamless near-human experience, across digital devices. The multi-use case and context-aware TeeCee is equipped with superior NLP (Natural Language Processing) capabilities for better understanding of user intent and offering appropriate services.
TeeCee is built in association with Senseforth’s proprietary conversational AI platform for intelligent assistants that mimics human cognitive ability in understanding and actionising user intent.
Speaking on the launch, Thomas Cook (India) Ltd president and group head – information technology and ebusiness Amit Madhan said, "Thomas Cook India has always been at the forefront of cutting-edge digital innovation that focusses on seamless customer experience. I am hence truly excited with the launch of TeeCee – a first of its kind chatbot offering customers a near human experience. Our phased roll out in this digital evolution will enable end-to-end Forex transactions, which will be followed by Holiday and Visa service capabilities.”
He concluded with, “TeeCee is a key step in our transformational journey to serving Digital First customers better."
Senseforth.ai CEO Shridhar Marri said, “Today’s traveller expects a user-friendly, real-time, consistent and intuitive experience for their travel requirements and TeeCee is designed to address these needs. It is great working with Thomas Cook India, a leader in this space to create a virtual travel assistant that is poised to transform the way travel is serviced and fulfilled today.”
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Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
