MAM
Nepa names Esha Nagar managing director in India
MUMBAI: Nepa, a leading Consumer Science company offering customer experience and marketing optimization solutions, has named Esha Nagar Managing Director within Sales for Nepa India.She will be based in Mumbai and will oversee Nepa research and client development efforts across a range of vertical industries. Nepa AB will continue to maintain a separate Product Operations Unit in Mumbai responsible for servicing global clients.
Esha has been with Nepa as a Director for two years and previously oversaw the Sales and Marketing vertical in India.She brings vast experience through her multiple stints at Kantar & Nielsen prior to Nepa, where she led the West Region Media and Digital practices, among other roles. Over her career, Esha has worked in both the research focused consulting side and business development space in the industry. Her work cuts across multiple verticals like Consumer – Retail panels, Digital focused solutions, Path-to-Purchase Understanding & Media Effectiveness.
Esha holds an MBA from the Nirma Institute of Management.
Quote from Esha Nagar
“I am really excited to take up this new role at Nepa. The company’s client focusand entrepreneurial culture are ideally suited to success in today’s dynamic consumer science world.One of the key focuses for Nepa India will be to bring in meaningful solutions for the fast-evolving content industry, and we are already well along on that journey. I look forward to help our clients with agile & relevant solutions.”
Quote from Fredrik Östgren, CEO
“I am very excited to take the next step in our journey in India. We have shown tremendous growth and yet we are just scratching the surface. Esha, with her drive, passion and know-how within Consumer Science, will help further accelerate our expansion. I couldn’t be happier about her appointment as our new Managing Director of sales and about the future that lies ahead.”
MAM
Taboola names Krishan Bhatia as chief business officer
Digital ad veteran takes the reins to steer taboola’s global sales and AI growth
NEW YORK: Taboola has added Krishan Bhatia to its leadership team as chief business officer, signalling a bold push in global sales and partnerships.
Bhatia will spearhead revenue growth across Taboola’s full product suite, including its Realize performance advertising platform, publisher network, CTV performance, and generative AI offerings. He brings a proven record of driving growth at leading tech and media giants, including Amazon and NBCUniversal.
At Amazon, Bhatia launched and led the global video advertising business spanning Prime Video, Live Sports, Twitch, and third-party programmers as VP, global video advertising and partnerships. Prior to that, he served as president and chief business officer at NBCUniversal’s global advertising and partnerships division, overseeing digital, streaming TV, and advanced advertising.
“Krishan is joining Taboola at a pivotal moment in our journey,” said Taboola CEO Adam Singolda. “We are redefining performance advertising on the open web. Realize is gaining real momentum as advertisers look for scalable growth beyond search and social. DeeperDive is putting generative AI directly into publishers’ hands, helping them innovate and thrive. The opportunity ahead is massive.”
Singolda added that Bhatia’s experience in building global advertising businesses and executing at scale will complement Taboola’s growth. “We’ve built a strong foundation for long-term success, surpassing $2 billion in revenue under Eldad Maniv, our president and COO. With that momentum, I’m thrilled to welcome Krishan to the team to take our go-to-market execution to the next level.”
“Taboola has a bold vision, combining global scale and innovative technology to empower advertisers and publishers,” said Bhatia. “The launch of Realize has strengthened Taboola’s position as a leader outside search and social. With DeeperDive, generative AI, and a clear focus on partner success, there is a huge runway ahead. I’m excited to join the team at such a transformative time.”
With Krishan Bhatia on board, Taboola is all set to turn up the heat in performance advertising, blending global scale, AI innovation, and next-level partnerships to shape the future of the open web.
