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MUMBAI: MEC India has bagged an award for the ‘Most Effective Location-based Service/Campaign’ at the recently concluded 2013 Effective Mobile Marketing Awards ceremony held on 28...
MUMBAI: At a time when the world is moving towards the digital medium, can advertising be far behind? Indeed, the last couple of years have...
MUMBAI: As the new Rs 200 crore club emerges in Bollywood, it’s also been a strong year for brand integrations in films. Krrish 3 has revolutionised...
MUMBAI: It was almost 25 years back when all of us were familiar with HMT watches. They really ruled the market and even I remember in...
Mumbai: Building on the promise of ‘nothing like anything’ experience, Micromax has signed Hollywood actor Hugh Jackman as its brand ambassador. In a first of...
