MUMBAI: The 16 May finale episode of CBS Network’s Everybody Loves Raymond, one of TV’s most beloved sitcoms, attracted 33 million viewers. This is the largest...
MUMBAI: Sony sees itself to be “like no other”. And they have decided to focus their brand positioning on this tagline. Sony electronics is implementing a...
MUMBAI: Is a television brand different from any other fast moving consumer durable goods (FMCG) brand? Is brand building for a TV brand different from an...
MUMBAI: Will the uproar created by the pathetic performance of the Indian cricketers in the World Cup thus far scare away advertisers? Are advertisers planning to...
MUMBAI: After Fraiser and Friends another popular sitcom bids adieu. US broadcaster CBS has announced that the family comedy Everybody Loves Raymond which has been on...