News Broadcasting
CNN Digital debuts CNNVR virtual reality unit
MUMBAI: CNN has launched a new immersive journalism unit and virtual reality platform within CNN Digital. CNNVR will transport the audience closer than ever before on every device available.
The global team with footprints in New York, Atlanta, London, Hong Kong, San Francisco, Dubai, Johannesburg, Tokyo, and Beijing, will cover major news events in stunning 360 video, transport users to the front row of global events through VR live streams, and produce weekly virtual reality experiences – starting today with a mesmerizing journey into the running of the bulls in Pamplona, Spain.
Over the past year, CNN has experimented with VR, producing more than 50 news stories in high-quality 360 video, giving viewers a deeper understanding of the devastation of Aleppo, a front row view of the U.S. Inauguration and a chance to experience the thrill of skydiving – in total, generating more than 30 million views of 360 content on Facebook alone.
The new team is committed to harnessing the power of virtual reality to transport the audience inside the stories we tell all around the globe.
Through CNNVR, viewers can get access to dynamic storytelling medium on every device, including:
Mobile
CNN’s iOS and Androidapps are now activating 360 video, making CNN the third largest mobile VR app – behind only Facebook and YouTube.
Desktop
CNN.com/VR now showcases journeys to Indonesia, Tibet, Iraq and beyond, opening up VR content on the #1 digital news site.
VR headsets
CNNVR’s groundbreaking 360 content is distributed across all major headsets: Samsung GearVR, Oculus Rift and Google Daydream – a combined audience of over five million users.
News Broadcasting
Zee Business corners 74.2 per cent market share on Budget Day, BARC data shows
Channel extends lead as investors tune in for policy decoding and markets
MUMBAI: Zee Business tightened its grip on India’s business news audience on Union Budget Day, commanding a 74.2 per cent market share during peak coverage hours, according to data from Broadcast Audience Research Council (BARC).
The numbers, tracked between 0800 and 1000 hrs in north India among NCCS ABC males aged 22 and above, underscore the channel’s dominance as investors and traders tuned in for real-time policy decoding and market reaction. The share was calculated across two business news channels.
Industry executives say the spike mirrors an earnings-call-style verdict from viewers: speed, clarity and conviction won the day. Zee Business has retained its leadership beyond Budget Day, topping the charts on a daily, weekly and monthly basis, signalling sustained audience loyalty rather than a one-off surge.
The ratings momentum carried into Budget Samvad 2026, the channel’s flagship post-Budget discussion, broadcast live from the Bombay Stock Exchange. The session was moderated by Zee Business managing editor Anil Singhvi, and featured market veteran Ramesh Damani, among other participants.
Viewers were drawn to wall-to-wall Budget analysis, sharp market calls and plain-English interpretation of policy measures: an approach that continues to differentiate the channel in a crowded news market.
“The 74.2 per cent share reflects viewer trust in timely and credible market insight,” Singhvi said, adding that the post-Budget forum was designed to move beyond headlines and unpack the implications for investors and the broader economy.
