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Imagine Communications Demonstrates Practical Evolution Towards Advanced Technologies at CABSAT 2019
MUMBAI: Imagine Communications experts will be on hand at CABSAT 2019 (12 – 14 March, Dubai World Trade Center, stand D2-10) to demonstrate the latest practical solutions to key issues including playout, advertising monetization and the managed transition from traditional architectures to software-defined, IP-connected infrastructures. These proven solutions allow broadcasters and media companies in the MENA region to move forward without compromising existing investments.
“The Middle East has long been a dynamic and forward-looking media market,” said Anas Hantash, head of MESA and North Africa for Imagine Communications. “Today broadcasters and media companies are facing the challenge of developing powerful and agile infrastructures which are at the same time highly reliable and extremely cost-effective. This means taking a reasoned look at the migration from technical architectures built on dedicated appliances towards a fully virtualized, IP-based, cloud-ready strategy, which can deliver the flexibility to respond to changing demands.
“We led the market towards software-defined solutions, and we have unrivalled experience in addressing the complex issues of integrating hybrid environments, scaling IP networks, and tailoring software solutions to broadcasters’ specific requirements,” Hantash added. “Our CABSAT presence gives us the chance to discuss how we can support customers, no matter where they are in the transition process, and do so at their chosen pace.”
Visitors to the Imagine stand will be able to see real-world demonstrations in key areas including playout and automation, IP connectivity and networking, and advertising technology. These demonstrations will show how rich functionality is now implemented in microservices software for installing on premises or in the cloud, and show how media businesses can migrate without risk to software-defined, microservices-based virtualization and IP connectivity.
A key demonstration will be built around Versio™, the industry’s first cloud-native, microservices-based playout solution, which supports a range of functionality including high-availability playout, storage, powerful graphics and multiformat delivery. The inherently scalable nature of the microservices architecture means that not only can it grow as the channel count and online delivery requirements grow, but functionality can also be added, including new resolutions like Ultra HD, as these are needed.
Central to the future shape of media architectures is IP connectivity. In action at CABSAT will be the award-winning Selenio™ Network Processor (SNP), a high-density, all-IP-capable processing platform that enables media organizations to simplify operations and reduce costs associated with supporting SDI and hybrid SDI-IP workflows in their studio and mobile facilities. Working in conjunction with the Magellan™ SDN Orchestrator software control, the SNP demonstration will showcase how customers can easily manage and control their legacy infrastructure, while seamlessly incorporating next-gen technologies, switching and interworking between HD, Ultra HD and uncompressed real-time SMPTE ST 2110 streams.
Proven in many implementations in the MENA region and worldwide, the Platinum™ IP3 router offers the highest integration of facilities in a single, compact device: video processing, multiviewers and synchronization, plus IP gateways, while switching digital audio, video and IP streams in the same frame. This integrated solution saves power, space and cabling. Alongside it will be the software-based EPIC™ MV multiviewer. Scalable to thousands of PiPs and hundreds of displays, EPIC MV enables operators to monitor mixed signal types on a single canvas and offers media organizations a high-quality, low cost of ownership monitoring solution for both hybrid and all-IP environments. Its flexibility will be demonstrated with HD, Ultra HD and IP inputs into a single, synchronized display.
Optimizing revenues is the final critical element of future media businesses, and Imagine is hosting a demonstration of its advertising technology at CABSAT 2019. This is a range of uniquely powerful software applications including inventory management, data analytics and targeted advertising delivery, which give media companies the platform to increase revenues and decrease costs across multiple channels and multiple delivery platforms.
The Ad Tech demonstration will include xG GamePlan™, the only cloud-based application available that leverages battle-tested (AutoBook™) inventory optimisation. In additional Imagine will showcase its Targeted Delivery solutions, including Dynamic Ad Insertion, Packaging and an industry leading HTTP – UDP gateway. Imagine’s set of Targeted Delivery solutions drive enhanced monetisation and operational efficiencies for video service providers and networks across a range of use cases for both linear and OTT.
Also part of the demonstration will be Broadcast Master™, Imagine’s comprehensive suites of modular and scalable rights, sales, scheduling and media management solutions and Landmark™ Sales, which provides for sophisticated campaign planning and control in order to help manage the challenges of this multifaceted selling environment.
For more information, please see Imagine Communications at CABSAT 2019, stand no. D2-10, or visit https://www.imaginecommunications.com
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Term Life Insurance Explained: Who Needs It and Why It Matters
If you are actively investing to grow your money month after month, you already understand the value of planning ahead. SIPs, long-term portfolios, retirement planning and goal-based investing all point to one thing. You are building a future with intent.
What often gets missed in this process is one foundational question. How well is the income that funds all these plans protected?
Term life insurance fits naturally into this stage of financial planning. It does not compete with investments. It supports them by protecting the income that makes long-term growth possible.
Why Income Protection Is a Core Part of Financial Planning
Every financial plan begins with income. Before money is invested or saved, it is earned.
Over time, this income is allocated across multiple needs:
● monthly household expenses
● EMIs and long-term loans
● savings and emergency funds
● investments aimed at future goals
As responsibilities increase, financial planning becomes layered. Each layer assumes income continuity. Term life insurance exists to ensure that this structure does not become fragile due to overdependence on a single income source.
It adds stability to plans already in motion rather than introducing a new objective.
What does term life insurance do?
Term life insurance provides a fixed payout to your nominee if you pass away during the policy term. The purpose of this payout is practical and clearly defined.
It is intended to:
● replace lost income for a defined period
● help manage outstanding liabilities
● support ongoing household and goal-based expenses
There is no investment or savings component. This keeps the product focused and cost-efficient, allowing individuals to opt for meaningful coverage without diverting funds meant for growth-oriented investments.
Why Term Life Insurance Complements Investing?
Investments and insurance play different roles in a financial plan.
Investments are designed to:
● grow wealth over time
● compound with consistency
● be adjusted as goals and risk appetite change
Term life insurance is designed to:
● provide financial continuity
● protect existing plans from disruption
● remain stable once put in place
Keeping these roles separate improves clarity. Investments are allowed to perform without being forced to double up as protection, while insurance quietly supports the overall structure.
Who Should Consider Term Life Insurance?
Term life insurance becomes relevant when financial planning extends beyond individual needs. This typically includes:
a) Working professionals
When income supports shared expenses or long-term plans, protection becomes essential.
b) Individuals with long-term liabilities
Home loans, education loans and other EMIs often extend over decades. Term insurance ensures these obligations remain manageable.
c) Parents planning future milestones
Education, healthcare and lifestyle goals require continuity over many years.
d) Early planners with rising incomes
Starting earlier allows coverage to align smoothly with career progression and evolving responsibilities.
How Much Coverage Should Be Considered?
Coverage should be guided by financial reality rather than affordability alone.
A well-rounded evaluation typically considers:
● number of years income needs to be replaced
● existing and future liabilities
● long-term goals already planned
● inflation and rising living costs
Many insurance companies offer options starting from 50 lakhs, 1 crore term insurance and higher. It allows individuals to choose coverage based on their income, liabilities and future plans.
How Term Life Insurance Fits Into a Long-Term Plan
Once set up, term life insurance does not demand frequent attention.
It does not require active monitoring, market tracking or performance reviews. Its role is structural rather than dynamic.
By ensuring financial continuity, it allows families to:
● stay aligned with long-term plans
● avoid rushed financial decisions
● focus on execution rather than damage control
When aligned correctly, term insurance strengthens the foundation on which investments, savings and retirement plans are built.
Choose the Right Insurance Partner
Once the need, coverage amount and role of term life insurance are clear, the final and most important step is choosing the right partner.
This decision should be based on:
● clarity and transparency in policy terms
● a strong claim settlement track record
● consistency in servicing and communication
● the ability to support long-term financial planning rather than just selling a product
Term life insurance is a long-term commitment. The partner you choose today will be the one your family relies on years down the line.
When protection is aligned with purpose and backed by a dependable insurer, term life insurance becomes a quiet but powerful part of a well-built financial plan.






