MAM
Samsonite forms strategic alliance with Panasonic to launch IOT Enabled Smart Luggage
MUMBAI: Samsonite and Panasonic have entered into a strategic partnership to create a new generation travel suitcase that intelligently interacts with the consumer. The collaboration aims to empower the smart travelers of today by bringing in technology solutions for hassle-free travel. As part of the partnership, Samsonite’s new product EVOA Tech will also have the Panasonic’s SeekitTM Bluetooth Tracker that will enable customers to tag and track their luggage for a seamless experience.
Seekit Samsonite Logo Unit Final V_CS4 3-01
Leaders in their respective industries for over 100 years, both Samsonite and Panasonic have rich histories rooted in creating innovative products that focus on meeting the changing consumer needs. On a path to connect with tech-savvy travellers of today, the two companies merge their expertise to create a highly-anticipated synergetic output: Samsonite with SeekitTM Bluetooth Tracker by Panasonic.
Together, Samsonite and Panasonic aim to address the global consumer need for higher security while travelling with this revolutionary product. As Samsonite with SeekitTM Bluetooth Tracker by Panasonic will be skilled in mitigating any luggage-related crisis through its ability to prompt, track, and raise an alarm if one misplaces their luggage, it not only minimizes one of the key pain points of the consumer, it also makes the experience of travel a smarter and much more pleasant one. The sleek Bluetooth tracker, SeekitTM, was developed at Panasonic’s Innovation centre in India.
Speaking about the collaboration, Jai Krishnan, CEO, Samsonite South Asia shared, “Samsonite is the global leader in superior travel bags & luggage combining notable style with the latest design technology with utmost attention to quality and durability. For more than 100 years, Samsonite has leveraged its rich design heritage to create unparalleled products.” He further added, “The intent of the launch is to provide the consumers with a superior technology-enabled piece of luggage which is feature-packed and changes the way they look at travel. We have added some revolutionary features like a biometric locking system, an inbuilt weighing scale & a USB Port. For developing the Bluetooth tracking software, Panasonic was a natural choice. Adding Panasonic’s technology capabilities into Samsonite suitcases will provide consumers a smarter and more efficient way to travel. With its intelligent features and smart design, Panasonic SeekitTM, fits seamlessly into Samsonite’s designs – and more importantly – in the lives of the tech-savvy, on-the-go users.”
Commenting on the partnership, President and CEO Panasonic India and South Asia, Mr. Manish Sharma, said, “We strongly believe that an association with key partners such as Samsonite not only gives us an opportunity to bring innovative technology offerings to a larger customer base but also expands our vision of connected ecosystem through our solutions-oriented approach. The IoT based solution was developed in-house at our Innovation centre in India, which works as an innovation hub central in developing technologically advanced and convenient solutions for our consumers across domestic and global markets.”
Samsonite with SeekitTM Bluetooth Tracker by Panasonic boasts of up to 14 different functions based on Bluetooth 5.0. Innovative features include the Separation Indicator so that consumers know when the luggage is around and get notified as soon as it is separated. With Bi-directional Tracking feature, not only does the SeekitTM help consumers find their luggage, but their phone too by just double pressing the button on the tracker. Proximity Guidance guides consumers towards their baggage whereas Find your luggage helps them identify their Samsonite luggage easily by tapping the buzz button on their app. The SeekitTM device also comes with a Selfie Button that allows users to click their best selfies while on travel. Moreover, by pressing the button on SeekitTM thrice, customers can send an SOS Alert to up to 3 contacts with their GPS location. Additionally, Panasonic is providing in-app language support in Japanese, Chinese, English, Korean for better customer experience and adoption.
The Samsonite EVOA Tech has additional features to its credit:
· 3-in-1 Smart Lock (with TSA-approved fingerprint lock, 3-digit dial lock, and USB port): The fingerprint-activated function of the 3-in-1 Smart Lock allows consumers to swiftly open the luggage with the light touch of a recorded fingerprint. Consumers can record up to (and later switch out) 10 selected fingerprints within the device, allowing the suitcases to be borrowed or accessed by friends and family with ease
· The EVOA Tech range also comes with an integrated weighing scale. Accurate and durable, the feature ensures travellers can always keep their luggage within the weight allowance, avoiding the displeasure of overweight fees in the airport. Integrated into the side carry handle, the user-friendly system promptly displays weight in kilograms. Customers can even reverse the display direction with a click of a button, making it easy to read the weight without straining a muscle
· The product range also includes a USB port for the frequent traveller to charge their phones on the go. Besides, it will also include an anti-theft zipper & aero trac suspension wheels
Evoa Tech, the new luggage range from Samsonite, will be powered by Panasonic’s SeekitTM Bluetooth Tracker to create a more seamless and stress-free travel experience.
Samsonite EVOA Tech with SeekitTM Bluetooth Tracker by Panasonic is an innovative, stress-reducing smart feature set to impress the contemporary & tech savvy travellers around the globe. The slim & sleek design of the tracker fits easily into the inner compartment of the luggage & the brand DNA, making it the perfect travel partner.
The product will be launched in phases in over 15 countries, namely Philippines, Japan, Korea, Thailand, Singapore, Vietnam, Middle East (selected countries), China, Indonesia, Australia and India.
Summer comes with intense sun exposure, sweat, and excess oil. The result is tanning, dullness, and uneven skin tone. Your skin may continue to appear tired if your routine stays the same. Therefore, a detan face wash is essential.
It can remove tan, cleanse thoroughly, and restore your natural glow when paired with a tan removal face mask, without over-drying your skin. Understanding how it works and why it matters will help you use it to get the desired results.
What Is a Detan Face Wash?
A detan face wash is a cleanser for addressing sun tan, pigmentation, and buildup caused by UV exposure and pollution.
It works on the following aspects.
- Surface cleansing by removing dirt, oil, and sweat.
- Mild exfoliation to remove dead skin cells.
How it works?
Function What it does? Exfoliation Removes dead, pigmented cells Brightening Reduces melanin buildup Cleansing Clears sweat, oil, and pollution Skin renewal Promotes fresher, even-toned skin
Why Your Skin Needs Extra Care in Summer
Summer conditions in India mean heat, humidity, and UV exposure. They can directly affect your skin barrier.
Common summer skin issues
- UV rays lead to more melanin, which results in tanning and pigmentation
- Sweat and oil clog pores, leading to acne and blackheads
- Dust and pollution make your skin dull and uneven
What happens without proper cleansing?
- Tan layers build up
- Skin looks darker and patchier
- Breakouts become frequent
Using a face wash for summer that removes tan can prevent this cycle.
Top Detan Face Wash Benefits for Skin in Summers
- Removes Tan and Brightens Skin
Detan cleansers contain exfoliating ingredients that fade pigmentation caused by the sun.
Result
- More even skin tone
- Visible brightness over time
This is the right way if you are searching for how to remove sun tan from face at home.
- Deep Cleansing Action
Sweat and oil trap dirt inside pores. A de tan face wash benefits in clearing this buildup.
Benefits
- Reduces clogged pores
- Prevents acne and blackheads
- Keeps skin breathable
- Controls Excess Oil
A de tan face wash for oily skin controls sebum without stripping moisture.
Ideal for
- Oily skin
- Combination skin
- Humid conditions
- Refreshes and Revitalises Skin
The skin feels heated and fatigued after sun exposure. Detan cleansers include soothing ingredients.
Effects
- Cooling sensation
- Reduced irritation
- Instant freshness
- Cleanses Without Drying
A good formula balances cleansing with hydration.
For example, the Detan face wash by Foxtale uses:
- Papaya enzymes for gentle exfoliation
- Vitamin CÂ for brightening and antioxidant protection
Its sulphate-free formula removes tan and buildup, but also hydrates the skin. It is suitable for daily use in dry heat.
Key Ingredients to Look For in Detan Face Wash for Summers
Choosing the right ingredients determines whether your cleanser will work or not.
Ingredient guide
Ingredient Function Vitamin C Brightens, reduces pigmentation Papaya Enzymes Enzymatic exfoliation removes tan Aloe Vera Soothes sun-exposed skin Lemon Extract Mild astringent, helps cleanse Activated Charcoal Detoxifies, controls oil
These ingredients make a formula work in de tan face wash for men and women with outdoor-heavy routines.
How to Use Detan Face Wash Effectively
Consistency and technique matter as much as the product.
- Splash your face with lukewarm water.
- Take a small amount of the cleanser.
- Massage gently for 30–40 seconds.
- Focus on tanned areas (forehead, nose, cheeks).
- Rinse thoroughly and pat dry.
- Follow with moisturiser and sunscreen.
Frequency
- Twice daily (morning and night).
Use the cleanser with a weekly Tan removal face mask to get faster detanning results.
Who Should Use a Detan Face Wash?
A detan face wash is suitable if you:
- Spend long hours outdoors
- Notice tanning or uneven skin tone
- Have oily or combination skin in summer
- Want a brighter, fresher look without harsh treatments
It works equally well as a de tan face wash for men dealing with sun exposure and oiliness.
Final Thoughts
A detan face wash is an upgrade to your summer routine with a specific purpose. It removes tan, controls oil, and maintains clarity in conditions that naturally damage your skin.
Tanning fades slowly with the right ingredients and regular use. Your skin will appear clearer and more even. Results take time, so let your skin recover from sun damage by being consistent with your routine.
