MAM
Narendra Modi logs into AI future at Paris summit with Macron
MUMBAI: India’s tech diplomacy got a high-tech twist as prime minister Narendra Modi landed in Paris to co-chair the artificial intelligence (AI) Summit alongside French president Emmanuel Macron. The summit, a hotspot for world leaders, tech moguls, and policy architects, is tackling the biggest brain-busting questions around AI and how to harness its potential while keeping the digital genie from wreaking havoc.
With AI rapidly reshaping industries from healthcare to defence, Modi’s presence at the summit signals India’s growing role in global tech governance. The discussions are expected to focus on ethical AI development, regulatory frameworks, and ensuring the technology doesn’t widen economic and social gaps. Amid growing concerns over deepfakes, job disruptions, and data privacy, the summit aims to establish a blueprint for responsible AI innovation.
Beyond the tech talk, Modi and Macron are set to discuss India-France collaborations across aerospace, defence, and energy sectors. With joint ventures already in the works from Rafale jets to nuclear reactors the visit is expected to reinforce the strategic ties between the two nations.
As AI continues to reshape the world at breakneck speed, the Paris summit is more than just a meeting of minds; it’s a race to ensure that intelligence, artificial or otherwise, serves humanity rather than outpaces it.
Brands
KFC turns tea time into dunk time with Khushi and Orry
Dunked range campaign mixes gossip, friendship and extra sauce.
MUMBAI: When the tea is hot and the chicken is hotter, you know it is going to be a night in. KFC has unveiled a new campaign for its all-new Dunked range, enlisting Bollywood’s favourite BFF duo Khushi Kapoor and Orry for a reel that serves sass with a side of sauce.
The video plays out like a familiar Gen Z script. A party is ditched after Orry’s swollen face becomes the evening’s plot twist. Instead of flashing lights and crowded dance floors, the duo opts for a cosy night in. Khushi proposes a New Year resolution to simply stay home more often. Orry counters with a more ambitious goal shedding his “gossip aunty” reputation, a claim that earns him a sceptical look.
Naturally, restraint does not last long. Before Khushi can finish her sentence, Orry launches into animated storytelling mode. Celebrity break-ups, DM drama, influencers on diets, the tea flows freely, and so does the dunking. Between bites and banter, KFC’s Dunked range becomes the unofficial third wheel, anchoring the conversation in indulgence.
The campaign cleverly mirrors product and persona. Just as the Dunked range promises bold flavours and generous sauce, the reel leans into exaggerated expressions, playful tension and friendship dynamics that feel instantly shareable. The storytelling is fast, cheeky and built for scroll culture.
By tapping into pop-culture references and the easy chemistry between the two personalities, KFC positions its Dunked range as the perfect partner for laid-back evenings where gossip is plentiful, resolutions are flexible and the sauce is unapologetically extra.
The campaign is now live across KFC’s digital platforms, targeting younger audiences who see food not just as a meal, but as a mood.
Because sometimes, the best parties are the ones you skip, especially when the tea is this juicy.
