GECs
Chrome Data: Week 3 of nothingness
MUMBAI: It looks like that TV viewers are taking a break for a while. In the week three of opportunity to see (OTS) collated by Chrome Data Analytics & Media, no major changes were witnessed.
As per the data provided by the media advisory consultancy, only music channels in the Hindi speaking market (HSM) saw a rise of 1.3 per cent. MTV took over Sony Mix with a small margin as it garnered 98.1 per cent OTS.
Hindi News genre in the HSM continued to be where it was last week with Aaj Tak leading the way with 93.1 per cent OTS.
As for the bottom four genres, English entertainment in the eight metros saw a fall of 3.5 per cent. However, AXN continued to rule with 76.6 per cent OTS.
The genre was closely followed by English movie channels which fell by 3.1 per cent. In the eight metros, Pix remained on top with 88.1 per cent OTS.
English and business new channels, both in the eight metro region, witnessed a drop of 2.5 per cent and 2.4 per cent respectively.
Nevertheless, Times Now continued its winning streak with 88.1 per cent while CNBC Awaaz garnered 82.8 per cent OTS.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
