iWorld

CNN announces streaming service CNN+, set to launch in early 2022

The subscription-based service will feature 8-12 hours of live programming every day.

https://indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2021/07/20/cnn.jpg?itok=eLjVSlX7

New Delhi: As news media companies look for ways to survive and thrive in a fiercely aggressive digital market, the latest TV network to enter the crowded market of streaming news is AT&T's CNN. The US-based Cable News Service (CNN) has announced its new venture CNN Plus - a streaming platform which will exist alongside its existing linear TV networks.

According to the announcement, the subscription-based streaming service will feature eight to twelve hours of live programming daily. The network has already begun developing dozens of programs and hiring the requisite employees as part of an urgent bid to keep up with changing consumer demands amid cord-cutting trends across the US.

CNN+ is the start of a new era of the company, said WarnerMedia News and Sports chairman and CNN Worldwide president, Jeff Zucker on Monday. "CNN invented cable news in 1980, defined online news in 1995 and now is taking an important step in expanding what news can be by launching a direct-to-consumer streaming subscription service in 2022," he said in a statement.

Terming it as “the most important launch for CNN” since the launch of the network in June, 1980, chief digital officer Andrew Morse said CNN+ will be launched in the US in the first quarter of 2022 and roll out in other countries later.

Apart from at least eight hours of live programming which the company says, will be different from “what CNN produces on TV”, the new service will have original series, and interactive programming, that will allow subscribers to engage directly with talent and experts about the issues that matter most to them.

The company is yet to disclose how much it will cost consumers.

With around 4,000 employees, CNN has one of the largest news operations in the world. It is hiring about 450 people for CNN+, from producers to engineers to marketers, said Morse on Monday. “The sizable number of job openings is a reflection of CNN parent WarnerMedia's investment in the product on the heels of the HBO Max streaming service launch in 2020,” he added. 

Latest Reads

https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/07/31/photogrid_plus_1627714164553.jpg?itok=kr5gBjUC
Trell celebrates bond of friendship with #TrellMereYaar campaign

Mumbai: Homegrown social commerce platform Trell has announced a new campaign #TrellMereYaar to celebrate Friendship Day on 1 August. The ten expert 'Trellers' - Anusha Swamy, Rohil Jethmalani, Tanaya Mahajan, Sanchit Batra, Rose Kawatraa, Macedon D'mello, Jeet Nayak, Disha Batra, and Clince...

iWorld Over The Top Services
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/07/30/photogrid_plus_1627636661490.jpg?itok=kN2lIhoh
Vikatan Televistas & Motion Content Group set to bring new digital series

Mumbai: Vikatan Televistas in association with Motion Content Group and YouTube is all set to bring digital daily series Aadhalinaal Kaadhal Seiveer (AKS) for the audience. The show directed by Rajiv K Prasad with a screenplay penned by Ve Ki Amirtaraj & Joe George, is a slice-of-life drama...

iWorld Over The Top Services
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/07/29/photogrid_plus_1627565687036.jpg?itok=DEo7ZE8L
'Toofan' is Amazon Prime's most watched Hindi film within premiere week

Mumbai: Amazon Prime Video had recently streamed the world premiere of much-anticipated films across multiple languages. Now, the OTT giant has revealed the viewing data of films, series titles that performed well within their premiere weeks so far this year. Leading the race is actor Farhan Akhtar...

iWorld Over The Top Services
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/07/29/raja.jpg?itok=u7EyXGv6
Cosmos-Maya names Rajaram Sundaresan the director of operations, international

Mumbai: Animation major Cosmos-Maya on Thursday announced the appointment of Rajaram Sundaresan as the director of operations for international business. In his new role, Sundaresan will look to take responsibilities ranging from project management and client relations to revenue maximisation for...

iWorld Over The Top Services
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/07/28/photogrid_plus_1627472843343.jpg?itok=njUXuvUs
FanCode to live-stream WI vs PAK in India

Mumbai: Digital sports platform FanCode has announced that it will be exclusively live streaming the 2021 Pakistan tour of the West Indies. The tour will be available to watch on FanCode app and website in India. As an added attraction, sports fans can access in-depth sports analytics, insights,...

iWorld Over The Top Services
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/07/28/photogrid_plus_1627456543188.jpg?itok=gLo3I7p3
The Q announces its line-up of new-age comedy series

Mumbai: Following the success of 'BakLol' and recognising the audiences’ burgeoning need for light-hearted content, a Hindi general entertainment platform, The Q has further strengthened its content slate.

iWorld Over The Top Services
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/07/28/box.jpg?itok=KbGcimE6
OTT aggregator PlayboxTV onboards ZEE5 and SonyLIV

OTT aggregator app PlayboxTV which allows viewers to watch multiple OTT platforms and Live TV under one roof has brought onboard ZEE5 and SonyLIV to enhance its proposition.

iWorld Over The Top Services
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/07/27/photogrid_plus_1627379669010.jpg?itok=X1yfkaEb
Flipkart Video launches 'Crime Stories' season 2 offering interactive experience

Mumbai: Should inspector Vikrant check the victim’s phone logs? Or should he check the surveillance footage to find the killer? Which lead should inspector Vikrant follow? The power to decide now rests in the hands of the viewer! Flipkart Video has announced the second season of its investigative...

iWorld Over The Top Services
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/07/27/photogrid_plus_1627377402869.jpg?itok=8biXYdKC
Disney+ Hotstar unveils 2021 slate, Ajay Devgan’s digital debut series on the list

New Delhi: Streaming platform Disney+ Hotstar on Tuesday unveiled its latest content line-up for 2021 with engaging original series and movies across genres and featuring several noted actors.  The new line-up includes high-magnitude productions like the period-action drama magnum opus series The...

iWorld Over The Top Services

Sign up for our Newsletter

subscribe for latest stories

* indicates required