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Fyp ties up with film ‘83’ to reach out to Gen Z

Mumbai: Fyp, Neobank for teenagers has announced its association with the film ‘83’ for a cross-promotional deal. The film based on the historic 1983 World Cup win released in theatres on Friday. The brand has launched its TVC for the association online as well as on the OTT platforms with the sole...

MAM Marketing MAM
Winners of Indian Telly Streaming Awards 2021 announced

The last two years have indeed been a hallmark year for the streaming industry with a record number of OTT content being produced across all languages.  Even as the established players bolstered their presence in the market, several new platforms have emerged, creating a host of opportunities for...

Television TV Shows Awards
#Retrace2021: 30-40 per cent of our investments will be in regional content: Manish Kalra

Outlining the vision for Zee4.0 at the company’s 39th AGM held prior to the Zeel-SPNI merger, CEO Punit Goenka had said that the roadmap for the next three years is going to be driven by digital.

Specials Year Enders
#Retrace2021: Decoding BBC Studios' giant OTT leap in India with Sameer Gogate

Sameer Gogate has been leading BBC Studios’ production business in India as general manager since 2019. In the last two years, he has played an instrumental role in steering the internationally renowned brand to its deserved status in India.

Specials Year Enders
#Retrace2021: Entertainment trends that swept the media industry in 2021

As the credits roll on 2021 and the curtain prepares to rise on 2022, we’ve put together a few previews of entertainment trends to look forward to in the coming year and beyond. The convergence of new technologies, increasing domination of smart devices like smartphones and smart TVs, 5G internet.

Specials Year Enders

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