Mumbai: The International Indian Film Academy (IIFA) Weekend And Awards, which brings together the best of the Indian film industry, will return to Yas Island, Abu Dhabi, in February 2023. IIFA 2023 will be held in collaboration with the department of culture and tourism in Abu Dhabi (DCT Abu Dhabi) and Miral, which creates immersive destinations and experiences.
The 22nd edition of IIFA this year at Yas Island, Abu Dhabi, was hosted by Salman Khan, Riteish Deshmukh and Maniesh Paul. It had performances by talent from the Indian film fraternity. The three-day awards weekend was attended by more than 350 media from 17 countries across the globe, and more than 20,000 people thronged the arena.
The 23rd edition of IIFA will again be hosted at the world-class Etihad Arena, Yas Island, Abu Dhabi—the Middle East's largest state-of-the-art indoor entertainment venue in February 2023. The upcoming edition will see Salman Khan, Varun Dhawan, Karan Johar, Kriti Sanon, and many more in attendance.
For many decades, India and Abu Dhabi have had strong cultural and commercial ties. IIFA Weekend & Awards will be a celebration of togetherness and positivity, returning to Yas Island in Abu Dhabi and enhancing, strengthening, and building even stronger bonds. IIFA 2023 will be a grand celebration of the best talent in Indian cinema, bringing together global dignitaries, international media, fans, and film enthusiasts worldwide. The aim is to also present a greater opportunity for long-term impact in tourism, trade, and the film production business for the destination.
IIFA VP Noreen Khan said, "IIFA this year was an amazing experience thanks to the wonderful partners Miral and DCT. Coming back after two years, we really worked hard to deliver the very best of live entertainment again. The best part was that the entire weekend delivered a positive experience for everyone who witnessed or experienced the event in any way. We have been inundated with unprecedented appreciation and comments from everyone who truly has had a wonderful time this year in Abu Dhabi, and so we are pleased and excited to bring it all back again, but with much more magic to come next year."
DCT Abu Dhabi DG for Tourism HE Saleh Mohamed Al-Geziry said, "We are honoured to once more welcome the IIFA Weekend and Awards to the Etihad Arena. With the eyes of the world’s film industry upon us, we have an amazing opportunity to share with the world Abu Dhabi’s exciting nightlife, inspiring cultural experiences, and restorative escapes. The awards in February can only enhance our reputation as a global centre for top-tier leisure, entertainment, and business events.
Miral executive director of group communications and destination marketing Taghrid Al Saeed said, "We were thrilled to see the immediate impact that IIFA presented to Yas Island, Abu Dhabi when we hosted the event last June, which created great engagement around the world. We are excited to be back hosting again this year and to be the first destination to consecutively hold the IIFA Weekend and Awards. We are proud of this partnership, which is already delivering valuable business and tourism opportunities from India to the island. The return of this great event is another testament to Yas Island’s position as a global entertainment and leisure destination as well as an international events hub."
People can now buy tickets to the awards ceremony spanning over three days at https://www.etihadarena.ae/en/ from 30 September 2022. The price range begins at 100 AED and goes up to 1,500 AED. People can now get an opportunity to buy tickets to the celebration of Indian Cinema at https://www.etihadarena.ae/en/box-office or head to www.yas island.ae where fans can add all that they need for their visit to Yas Island as a travel package.