Disney Star launches #MixItUp campaign film to celebrate Pride month

Disney Star launches #MixItUp campaign film to celebrate Pride month

The campaign film features real LGBTQ couples.


Mumbai: It's Pride month of 2022 and to celebrate this lyrically, Disney Star network has launched a powerful music video #MixItUp. Disney Star recognizes and appreciates the need for creating a more inclusive world.

We live in a world full of colour and all shades together make the rainbow. Man, woman, gay, lesbian, transgender, and a plethora of shades define us. The world and India have been waking up to the need for celebrating diversity and expression, demonstrating respect for every individual, and affirming individual choices and the right to be who they want to be.

To open conversations, the network ignited the idea of pushing boundaries symbolically - and inspiring everyone to consciously make space without prejudice and make the world even more beautiful.

The campaign video #MixItUp features real people with real stories and true love in one space, regardless of gender or sexual orientation. Some were outstanding singers, some were great dancers, and we mixed it all up.

The result was a loving message that encouraged each one to open their hearts to everyone. After all, a world full of love makes room for everyone.