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Sony Pictures Networks pledges Rs 100 million to film, TV daily wage earners

MUMBAI: Sony Pictures Networks India (SPN) will contribute Rs 100 million to support daily wage workers in the media and entertainment industry, in response to the nationwide lockdown to contain the widespread impact of the COVID-19 pandemic.

Television TV Channels GECs
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Sony Marathi new entrant in BARC regional data week 3

In the Bengali market, Sony Aath emerged as the new player this week that secured fifth position in BARC data week 3. Dabangg emerged as the new player in the market by securing third position in the Bhojpuri market. Zee Kannada and Colors Kannada swapped their first and second positions in the...

Television TV Channels Viewership
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Sony Marathi banks on fiction to be market leader

Regional is the hot new space for broadcasters and they have taken big bets on vernacular languages to garner higher ratings. Sony Pictures Network India (SPNI), which already has its presence in the Bengali space, saw the potential in Marathi market and made a move to launch its channel on 19...

Television TV Channels Regional
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In second coming, Ajay Bhalwankar attempts renaissance of Marathi TV

You either get it right, or you don’t. And if you’re Ajay Bhalwankar, you tend to get it right more often than not. Or at least that’s what his past record suggests. “Let’s not talk about my past,” he quips. But his past is not just important but also relevant in the context of his current job -...

Television TV Channels Regional
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Sony Marathi aims to fill need gap in the market

Sony is taking the plunge into the Marathi general entertainment market to compete with Zee Marathi, Zee Yuva, Colors Marathi and Star Pravah.

Television TV Channels Regional

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